Entrepreneurship and Small Business Management

This presentation provides information on the personality traits and qualities of entrepreneurs, as well as the driving forces of motivation in entrepreneurship. It also explores the journey of becoming a successful entrepreneur.

Entrepreneurship and Small
Business Management

Table of Content
 Introduction
 Ocean Personality Types
 Motivational Drivers of Successful Entrepreneurs
 Example of Success British Entrepreneur
 Conclusion
 References

Introduction
This presentation is providing brief information of personality traits
and qualities of entrepreneur and covering the information of
driving forces of motivation in an entrepreneur. It is also explained
how a person became a leading entrepreneur.

Ocean Model for Leadership Traits
 Openness
 Conscientiousness
 Extraversion
 Agreeableness
 Neuroticism

Cont…
Openness- people who likes to learn new things

Cont…
 Conscientiousness- High level of concentration level with
information of around place.

Cont…
 Extraversion- Quality of energetic and sparkling personality.

Cont…
 Agreeableness- Get agree to the smart and valuable ideas of employees.

Cont…
 Neuroticism- Neuroticism and emotional stability means the
degree of control over anger and negative emotions. This is a
basic need of an entrepreneur cause some times they need to take
hard decisions and their emotional behavior can cause huge loss
to company. So, they need to be enough stable to keep the
problems away from company. Negative emotion can lead a
person to take wrong decision for company.

Motivational Drivers for Entrepreneur
 There are different motivational drivers for a entrepreneur and
these drivers are-
 Make a difference
 Get personal benefits
 Satisfaction
 Personal growth

Cont…
 Make a difference- Come up with a vision that leads to change
different things in business.

Cont…
 Get personal Benefits- Main motivational driver is profit and
revenue.

Cont…
 Satisfaction- Satisfaction make a person to get motivate to
perform better and keep them positive about their work.

Cont…
 Personal growth

Successful entrepreneur and their personal background
 Sir Richard Branson
Birth- 18 July 1950
Founder of- Virgin Group
Sir Richard Branson has struggled with Dyslexia had hard time with
personal education. He nearly failed out of local school.

Cont…
 Sir Philip Green
 Birth- 15 March 1952
 Chairman of Arcadia Group.
 At age of 15 Philip’s father died if a heart attack and then he
inherited the family business. In small age of 15 he started a job
as shoe importer and struggled for long time.

Conclusion
 This presentation is concluding different personality traits
of a successful entrepreneur, different drivers of motivation for
entrepreneur has been studied in the presentation. This is also has
been analyzed that entrepreneur not born with this skills.
Experience and struggle make them a good and successful
businessman.

References
 Piperopoulos, P. and Dimov, D., 2015. Burst bubbles or build steam? Entrepreneurship
education, entrepreneurial self‐efficacy, and entrepreneurial intentions. Journal of Small
Business Management. 53(4). pp.970-985.
 Henry, C., Foss, L. and Ahl, H., 2016. Gender and entrepreneurship research: A review of
methodological approaches. International Small Business Journal. 34(3). pp.217-241.
 Zahra, S.A. and Wright, M., 2016. Understanding the social role of
entrepreneurship. Journal of Management Studies. 53(4). pp.610-629.
 Walsh, G.S. and Cunningham, J.A., 2016. Business failure and entrepreneurship:
Emergence, evolution and future research. Foundations and Trends® in
Entrepreneurship. 12(3). pp.163-285.
 Ferreira, A.D.S.M., Loiola, E. and Gondim, S.M.G., 2017. Motivations, business planning,
and risk management: entrepreneurship among university students. RAI Revista de
Administração e Inovação, 14(2). pp.140-150.