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Entrepreneurship Assessment 1: Enterprise

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Added on  2023-06-11

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This report focuses on the development of a business plan for Peppery Restaurants in London, UK. It includes a SWOT and PESTLE analysis, as well as effective small business planning and performance.

Entrepreneurship Assessment 1: Enterprise

   Added on 2023-06-11

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Enterprise
Table of Contents
INTRODUCTION.................................................................................................................................3
Entrepreneurship Assessment 1: Enterprise_1
MAIN BODY........................................................................................................................................4
Background of the organization.........................................................................................................4
The main component of the business and there inter relation............................................................5
Effective small business planning and performance..........................................................................8
Evaluate the potential issues arising that may impact the success of small business management
through entrepreneurship...................................................................................................................9
CONCLUSION...................................................................................................................................10
REFERENCES....................................................................................................................................11
Entrepreneurship Assessment 1: Enterprise_2
INTRODUCTION
An enterprise is established by an entrepreneur for making profit from the business. It
is the activity of creating, innovating and setting up of business by taking financial risk for
the profit creation. The enterprises offer different types of product and services to consumers.
There are different types of enterprises such as sole enterprises. That enterprise which is run
by an individual is called the sole enterprises the another is partnership, cooperative society
and joint stock company. Managing the overall environment of the business in order to
achieve the set goals and objectives of the business is called the enterprises management.
Entrepreneur is the person who creates an enterprises from the business idea by taking
risk(Almeida and Santos, 2018). A business plan can be measured as the written document
that demonstrates how a business starts by defining its goals and how these goals can be
achieved. The internal audience as well as the external audience uses the business plan as it is
an important document. The business plan is made to attract the new investor to invest in the
business enterprises. Executive summary, marketing strategy, product and services, financial
planning and many more are included in the business plan. In this report, a business plan is
developed that will contain the business strategy, legal state, marketing and finance. It
includes the main component of the business and their inter relation. In last the report will
include the performance and planning of small business and the evaluation the issues arising
that impact the success of business management (Borowski, 2020).
MAIN BODY
Background of the organization
In this report the chosen business plan is based on the restaurants which are established in
England, United Kingdom by the name of peppery Restaurants. The peppery restaurant is
established in the London which is in a prime location. The restaurant allows all the group of
people to visit. The regular needs of the customers are fulfilled by the organization. The very
first comes the market analyses in the business plan of restaurants (Burkhanov, 2018)
1. Market Analysis- the internal atmosphere and ambience of the restaurants attracts
more customers and make them feel satisfied. The organization has to determine the
wants and needs of the consumer. The restaurants will provide the customer not only
the meals but also a theme based atmosphere of the restaurants. The beach sand is
considered as the theme applied in the restaurants for business plan implementation
(Hanák and Grežo, 2020).
Entrepreneurship Assessment 1: Enterprise_3
Target market- the restaurants will provide the services like food,
decoration, menu, server costumes and many more. On the basis of different
target market, the beach sand theme has been executed in which the
restaurants will provide the artificial atmosphere of beach and the sand.
Value and age- not only the children but also adult likes the beaches and the
sand on the beach. In perception to every age group the theme will attract the
children as well as adult and old age group people.
Gender- the theme has been designed in order to attract the both male and
female gender. Both gender will be attracted from the theme (Inkon, 2019).
1. Legal status- the restaurants undergoes many activities when it starts such as
planning of type of food, restaurant decoration and its menu. But the restaurants
have to follow the several legal concerns before running the business. Proper
follow of legal activity helps in smooth running of business without any fine,
additional expenses or legal action.
2. Operations- the restaurant is situated in the posh area of stem bridge England;
United Kingdom.it is the responsibility of the organization to satisfy the wants and
needs of the customers. The customer can easily reach to the restaurant as it is
located near the Wal-Mart supermarket which can be used as the landmark. There
are many schools and colleges located near the restaurants that will helps in easily
find out the restaurants by the customers and also increase the sales and
reputations of the business.
The main component of the business and there inter relation
Every business is important and unique whether it is small enterprises or the large
enterprises either they serve in a specific market or in the whole world. Give below are the
key components that are present in the business whether it is large or small (Katz, 2018).
Profitability- the main aspect of the business is to generate the profit from the
business enterprises. Profitability helps the business to expand and grow. The
important elements of the turning a profit is controlling the cost and marketing
desirable goods and services. in context with the restaurants, profitability is the
essential term as it helps the restaurants to grow and expand into many areas.
Human resources- different sector of the business manage the human resources in an
effective manner. The human resources involves the recruiting the right staff,
Entrepreneurship Assessment 1: Enterprise_4

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