Entrepreneurship Enterprise and Innovation - Pitch Presentation and Q&A

This presentation focuses on evaluating innovative product for banking sector in turn better service can be provided to targeted audience. It involves innovative product or service selling to potential customers, characteristics of successful entrepreneur, creating relative culture by evaluating internal & external factors.

Entrepreneurship
Enterprise and Innovation -
pitch presentation and
Q&A

TABLE OF CONTENTS
 INTRODUCTION
 NEW IDEA AND SELLING TO POTENTIAL FUNDERS
 CHARACTERISTICS OF SUCCESSFUL ENTREPRENEUR
 HOW CULTURE CAN BE DEVELOPED BY ASSESSING INTERNAL AND
EXTERNAL FACTORS
 PROCESS OF BUSINESS START UP FROM CONCEPTION TO EXECUTION
 ‘THEORIES OF ENTREPRENEURSHIP, ENTERPRISE AND INNOVATION
 CONCLUSION
 REFERENCES

INTRODUCTION
 Entrepreneurship is associated with paying attention on developing effective planning and
processing regarding taking risk in order to gain profitability.
 In the current era, competition has increased which require paying attention on developing
effective innovation strategy in turn higher ability to incline competitiveness can be derived.
 The current report is based on evaluating innovative product for banking sector in turn better
service can be provided to targeted audience.
 In the present report the innovative product that can be offered to the targeted audience by
banking industry is offering credit card with the feature of block chain that is not currently
offered.
 The current report will involve innovative product or service selling to potential customers,
characteristics of successful entrepreneur, creating relative culture by evaluating internal &
external factors

NEW IDEA AND SELLING TO POTENTIAL
FUNDERS.
 In the banking sector there is higher requirement to pay attention on developing effective services
as the environment in which business operates faces different kinds of complexity.
 To be successful in order to operate in banking sector so that higher level of development can be
attained. The reason behind conducting innovative business practices in specified sector due to its
contribute in economic development (Bouwma-Gearhart and et.al., 2021).
 The economic development of country largely depends on the level of innovation activities
executed in sector.
 The major feature that offered product fop banking system will comprise will automatic creating
alert in payment of transaction which does not match credibility of individual. There are number of
situation in which businesses operating in particular industry as faces many bad debts due to over
utilization of credit cards.

CHARACTERISTICS OF SUCCESSFUL
ENTREPRENEUR
There are number of features which are required to be build by me in order to have
effectiveness so that accomplishing business objectives can become possible.
To be successful entrepreneur in the current competitive working environment there is
need to obtain different factors so that higher level of benefits can be achieved.
For this purpose Ocean model can be applied in order to ascertain significant
information which are required to be possessed by entrepreneur (Ferraris, Santoro and
Pellicelli, 2020).
The basis characteristics that need to be developed in order to gain higher extent of
competitiveness is risk taking capabilities, bold, strategic decision-making, etc. in turn
higher effectiveness to coordinate with changing circumstances can be derived.

CONTINUE..
Openness Conscientiousness Extraversion
Agreeableness Neuroticism

HOW CULTURE CAN BE DEVELOPED BY
ASSESSING INTERNAL AND EXTERNAL FACTORS
 Culture is concerned with maintaining relevant respect, attributes, etc. In business so that
relevant working culture can be formulated. An entrepreneurial culture is associated with having
attributes, values, mindset and behavior developed by individual factors.
Internal factors
Aspiration Attitude Personality
factors
family
circumstances,
etc.

CONTINUE..
External factors
Social & cultural,
Government policies,
facilities and
incentives
Business competition
Economic &
business
environment,
Role of banks &
financial
constitutions, etc

PROCESS OF BUSINESS START UP
FROM CONCEPTION TO EXECUTION
Idea generation Screening & evaluation
of ideas Making business plan
Managing finances Stakeholder analysis Action plan
Performance evaluation

THEORIES OF ENTREPRENEURSHIP,
ENTERPRISE AND INNOVATION
 Entrepreneurship refers to getting appropriate skills to organize, develop and run
business by accepting all the challenges.
 It is associated with taking relevant actions to manage the risk in order to obtain ability
to accomplish objectives in effective manner.
 The suitable theory for entrepreneurship is opportunity based entrepreneurship theory
in turn higher possibilities can be accomplished (Li-Ying and Nell, P., 2020).
 This is highly concerned with taking number of advantages by gaining excellence at
identifying and grabbing opportunities formulated by social, technologies and cultural
changes.
 This is highly concerned with having those tactics that are capable of analysing
environment in business in which business is operating. It permits gaining higher
efficiency in meeting opportunities that can boost performance of business.

Continued..
 Innovation theory of the entrepreneurship is concerned with the desire to establish his own
industry.
 in this theory the entrepreneur takes the pleasure in creativity and k h learns skills of
doing different tasks.
 Behavioral theory of entrepreneurship states that entrepreneur development is dependent on
its pas and existing economic social aspirations.
 As per this theory his behavior get influenced by different factors which allows to conduct
entrepreneurship activities in effective manner.

CONCLUSION
 From the above report it can be concluded that entrepreneurship is associated with
having relevant and reliable skills so that better outcomes can be achieved.
 The current report has given emphasis on developing credit card with several new
features that are capable of eliminating scams and frauds.
 The present report has involved characteristics of successful entrepreneur such as
openness, strategic decision-making, etc. current report has included evaluation of
internal & external factors in entrepreneurial culture.
 It has given focus on explaining process of executing new product has been
explained. The relevant strategies like opportunity based entrepreneurship theory
and innovation funnel has been explained.

REFERENCES
Books and Journals
 Bouwma-Gearhart, and et.al., 2021. Inclusively recognizing faculty innovation and entrepreneurship impact within promotion and tenure considerations. Journal of Open
Innovation: Technology, Market, and Complexity. 7(3). p.182.
 Ferraris, A., Santoro, G. and Pellicelli, A.C., 2020. “Openness” of public governments in smart cities: removing the barriers for innovation and
entrepreneurship. International Entrepreneurship and Management Journal. 16(4). pp.1259-1280.
 Ionescu, G.H and et.al., 2020. The potential for innovation and entrepreneurship in EU countries in the context of sustainable development. Sustainability. 12(18). p.7250.
 Karlsson, C., Rickardsson, J. and Wincent, J., 2021. Diversity, innovation and entrepreneurship: where are we and where should we go in future studies?. Small Business
Economics. 56(2). pp.759-772.
 Li-Ying, J. and Nell, P., 2020. Navigating opportunities for innovation and entrepreneurship under COVID-19.
California Management Review. 63(1).
 Shu, Y., Ho, S.J. and Huang, T.C., 2020. The development of a sustainability-oriented creativity, innovation, and entrepreneurship education framework: A perspective
study. Frontiers in Psychology. 11. p.1878.
 Si, S and et.al., 2020. Disruptive innovation and entrepreneurship in emerging economics. Journal
of Engineering and Technology Management. 58
. p.101601.
Online

Innovation Funnel. 2021. [Online]. Available through: <https://www.toolshero.com/innovation/innovation-funnel/>

10 Characteristics of a successful entrepreneur. 2021. [Online]. Available through: <https://www.jbcnschool.edu.in/blog/characteristics-of-an-entrepreneur/>

What is an execution plan? 2021. [Online]. Available through: <https://learn.marsdd.com/article/what-is-an-execution-plan/>