Entrepreneurship and Feasibility Study for Organic Product Enterprise

ENTERPRISE AND
ENTREPRENEURSHIP

TABLE OF CONTENTS
 INTRODUCTION
 MOTIVATION FOR SELECTION OF BUSINESS
 PROCESS OF CONDUCTING
 FEASIBILITY STUDIES CONDUCTED
 DETAILS OF THE PRPODUCTS
 POTENTIAL MARKET OPPORTUNITIES
 ATTRACTIVENESS OF THE INDUSTRY
 CONCLUSION
 REFERENCES

INTRODUCTION
 Entrepreneurship is the procedure which is associated with new way of using the resources and
offering different kinds of goods or services.
 In the current era, entrepreneurship is related with having significant level of understanding of
customers requirements so that proper level of ability to offer relevant goods and services can
become possible.
 The current study is based on Organic Product Enterprise (OPE) which offers the cosmetic
products in particular sector.
 This will provide information regarding business plan which will comprise motivation for
choice of business, process, feasibility study, details of products offered, attractiveness of sector
and long term vision.

MOTIVATION FOR SELECTION OF
BUSINESS
 In the current era, cosmetic sector is facing higher growth and development due to inclined
people preferences of living good life style.
 The main motivation behind this business idea is to solve the prevailing problem in the sector
via offering relevant solution in turn greater ability to cover larger market share can become
possible.
 There is higher level of utilization of preservatives & chemical which is adversely affecting
their mind set and leading health consciousness behavior (McKeever, 2018).
 OPE will offer hair and skin acre goods that is specialized in products such as shampoo,
condition, face cream and moisturizers.