Were planning to open a business, which is a nightclub in Mississauga, Restaurant during the daytime and night club at night. I will attach a document of my previous work so we can use these resources. I have to write about SWOT Analysis for this business, strengths, weaknesses, opportunities and threats. S-W-O-T: (20%) Summarize the learnings from your previous analyses. Ideally, 5 or so in each. As well as, Consumer/Customer Analysis: (10%) Is there a specific demographic, psychographic, or behavioural, profile of the customers in this market? Different segments? Are there unmet needs? And what are they? What are the media habits of this customer market? What is important to them? Choose a target and size it. If there are intermediaries, like retailers, define, describe, and analyze them.
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