Entrepreneurship and Small Business Management - Desklib

Entrepreneurship and
Small Business
Management

TABLE OF CONTENTS
 INTRODUCTION
 ENTREPRENEUR EXAMPLES
 SITUATIONAL FACTORS
 ENTREPRENEURIAL TRAITS AND CHARACTERISTICS
 PERSONAL BACKGROUND AND EXPERIENCE HINDERING OR
FOSTERING ENTREPRENEURSHIP
 COMPARISON AND CONTRASTING DIFFERNET ENTREPRENEURS
 CONCLUSION
 REFERENCES

INTRODUCTION
 Entrepreneurial mind set has a specific set of thoughts, knowledge and also
beliefs process which drives an individual towards their entrepreneur
behaviors.
 In this project the chosen organization is ASDA which is based in UK as a
supermarket retailer.
 This project will provide the determination of assessing the key aspects of
an entrepreneurial mindset.
 Examination of the different environments which can foster and hinder the
entrepreneurship.

ENTREPRENEURS EXAMPLE
LOCAL ENTRENUER
 JK Rowling who is a writer of multiple books is a very good example of an
entrepreneur.
 The greatest success of this entrepreneur is publishing of Harry Potter
which has been a world-famous book.
 Rowling has been able to establish a young publishing company which
publishes books from different authors.
 The reason due to which Rowling has been considered as an entrepreneur
because of the global success which help the business in sustaining
popularity of the original books series “Harry Potter”.