Entrepreneurship in Sustainable Fashion: An Investable and Profitable Opportunity

FashionEco
• What is the product?
• The product will be clothes and shoes that will be produced in
such a way which will not harm the environment. The production will
include of the materials that have been recycled and with cotton or silk
produced without any use of pesticides
• What problem it can solve?
• Consumers are now getting aware about the impact of goods on
environment that they purchase. It can solve the problem of wastage
increasing due to clothing industry. It will also help in recycling the clothes
that are no longer required by consumers.
What needs it can satisfy?
The product will satisfy the need of people of
switching to ecological products. It will provide them the
opportunity to invest in something that is environment friendly.
• Is the product unique?
• The thing that there are only few suppliers of eco
fashion makes the company unique in the market. Eco-fashion
will be a 100% eco friendly brand. The entrepreneurs will also
encourage its customers to recycle their old clothes with zero
waste.

Why this idea is investable, profitable and
‘lean’ entrepreneurial opportunity
• Why this idea is investable?
• The idea of eco fashion is investable as the young
generation is moving towards ecological products and
thus it arises the need of more eco fashion
manufacturers.
Why this idea is profitable?
The idea is profitable as the demand for ethical
and sustainable clothing is growing enormously.
Lean entrepreneurial opportunity
Great opportunity for entrepreneurs as the producers
of ecological fashion is very less and the demand is
rising day by day.

Creativity process
• Entrepreneurs comes up with the idea when they realise that the demand of sustainable fashion is
increasing and yet there are only few producers.
• The creativity process starts with the re-designing old clothes, shifting focus from conventional
methods of production to ecological ways and recycling clothes with minimum wastage possible.