Entrepreneurship Through Innovation PowerPoint Presentation 2022

ENTREPRENEURSHIP
THROUGH INNOVATION

COMPANY AND BACKGROUND
JW Marriott is a group of luxury
hotels that provides high end
services to its customers by
enabling them to enjoy spacious
accommodations, event space,
dining experiences and a good
location to enjoy in (Marriott
International, 2019).

COMPANY AND BACKGROUND
The hotel chosen for the study is
Courtyard by Marriot North Ryde. It
boasts of its unbeatable location, which is
within the Macquarie Business Park
(Marriott International, 2019).

INNOVATION PROJECT
 This project looks into the
opportunities involved in increasing
the gains from the capital that is
already available. It also attempts to
maximize the gains from the
investment.

INNOVATION PROJECT
 However, it is primarily due to the
innovations that an organization or a
firm undertakes that it is able to
develop distinctive competition.
 An innovation project is based on the
data, perceptions of the managers,
guests, hotel chains and the business
travelers (Campo, M. Díaz and J.
Yagüe 2014).

HOTEL STATUS
 The innovation concept deals with the usage of the F &
B or Food and Beverage counter into maximizing gain.
 Courtyard by Marriot North Ryde is a type of midscale
business hotel that is located in the center of the North
Ryde district of business (Marriott International, 2019).