The Environmental marketing analysis

Running Head: MARKETING
Marketing
Name of the Student
Name of the University
Author Note

MARKETING2
Executive Summary
The paper effectively discusses about the Australian fashion brand Bec + Bridge and on the
basis of the analysis tries to elucidate the areas that require greater concern for the managerial
team. The paper has created a SWOT analysis of the brand and on the basis of the analysis
make some recommendation that would allow the organization to overcome the threats and
enhance the area of the opportunities

MARKETING3
Table of Contents
Introduction................................................................................................................................4
Background to the company.......................................................................................................4
Environmental marketing analysis.............................................................................................4
SWOT Summary........................................................................................................................5
Recommended marketing strategies for the next 5 years...........................................................8
Conclusion..................................................................................................................................8
References..................................................................................................................................9