Overview of Priceline Group Company

Running header: Supply chain management 1
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The overview of Priceline Group Company
Introduction
The tourism industry has been confronted with intriguing trends and developments for
some aircraft and their intermediaries. This can give the impression that "dispersed" traffic is
beginning to resemble a "networked business", with crusades, offers and advertising channels.
CSAs have long been at the forefront of the road traffic sector (Allden, et al., 2018). At the
same time, further progress has been made in implementing major improvements in the structure
of traffic activities, notably in the division of positions and administration. In order to circumvent
the GDS and stay away from high loads, many aircraft simply disperse flights on their platforms
(Arantes, et al., 2015).
Priceline company overview
Priceline carriers have closed their own ticket offices in many areas of activity. By
attracting customers, it has gradually relied on technologically advanced media. On the other
hand, it can benefit from a customer-oriented administration, where customers can communicate
with the operator through a service-oriented call (Barbara , 2009). This makes it easier for
individual customers to buy tickets online. In addition, significant progress has also been made in
terms of evaluation and inventory to help travel professionals and end users in locations with
different added value.
When booking online, travelers can make their own reservations and pay for their
calendars by credit card or check. In general, customers will receive an e-ticket confirmation
with a unique identification code within 24 hours of ticket purchase (Chavez, et al., 2012).
They can also register online and print their tickets. In addition, they can store their tickets on

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mobile phones or advanced mobile phones to ensure easy access to the security system and when
loading the plane. Travelers should ensure that the entire scanner label is clearly displayed on the
screen of their mobile phone, especially when they cross the security zones of the terminal
(Gibson, et al., 2016).
Supply chain logistics/management forms the source for customers
The improvement of Priceline's logistics allowed the regular development of the
administrations and the search for the capacity of companies in the travel sector. The Chain
system developed by the company allows the exchange of robots between organizations
specialized in movement (for most aircraft organizations, hostels and car rental companies) and
between movement agencies. Priceline has typically relied on GDSs for administrations, items
and fees to allow end users to travel to administrations (Guest & Shawnee, 2009). The GDSs
have established useful links to travel records, fees and dates that summarize travel documents
and records on all pages. Current GDSs typically allow customers to book accommodations, car
rentals, travel tickets and various exercises and visits. In addition, they provide access to train
and traffic bookings in certain industries, although they are not continuously included in the
basic structure. For example, Priceline has created new GDS articles for specialized markets,
including the minimal competitive efforts of airlines, small and medium-sized residential and
provincial aircraft (Hashemzadeh, et al., 2014).
The Priceline Group's main customers are travel specialists (both on the web and in the
office). These agents continuously book a place on the GDSs. If, for example, planes and travel
agencies require a reservation from a specialized office, the GDSs transmit their requests to the
individual CRSs (Jay , 2012). This allows them to book flights, accommodation, exercises and
administration that are legally connected to the merchants that are part of the GDS systems.

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Airlines that are members of the International Air Transport Association (IATA) can make
arrangements in other parts of the aircraft. The airline's reservation staff supported the
appointment of the aircraft. The airlines were thus able to book their entire flight schedule,
including several flights to IATA airlines (Jr, et al., 2012).
Priceline GDSs began with conventional models developed by freight forwarders and
travel specialists. At the beginning of the CRSs, it made no sense to book airline tickets without
GDSs. Over time, the Priceline group (which counted expense plans and standard administrators)
began to receive "direct offers" to its discount and retail customers (travelers) (Nadler, S.
Scott, Kros, & John F., 2010). He placed himself intensively in his own channels for the direct
distribution of reservations and complicity structures.
Linkage between the company activities and LB5230 theories
The improvement of the National Tourism Register has allowed the consistent expansion
of administrative activities and the investigation of the possibilities of organization of the
tourism sector. GDS is a system under the auspices of an organization that facilitates the
exchange of machinery between specialized transport companies (mainly transport companies,
hotels and car rental companies) and between transport departments that key in the management
of the Priceline group chain (Richard & Morgan , 2012). The management, the lines and the
tariffs necessary to organize the trips for the end customers were generally dependent on the
RIA. The RIA provides a useful link between tourism management, fares and destinations,
combining elements of the tourism sector and management across departments. Today, GDS
regularly offers its clients the opportunity to book accommodation, car rental, airline tickets and
various types of training and visits that enhance the Priceline customer experience.