2ETHICAL CORPORATE PRACTICE
“Whether big pharmaceutical company strictly follows ethical guideline during clinical trials
of drug testing?”
Research hypothesis:
The research hypothesis for this article is mentioned below:
H1 = Big pharmaceutical company do not strictly follows ethical guideline during clinical
trials of drug testing.
Literature review:
In the Nigerian context, pharmaceutical and international non-governmental
organizations are generally sponsored by clinical trials (Ewuoso, 2016). Pharmaceutical
companies are corporations and, like all corporations, they are mainly aimed at maximizing
profits and lowering manufacturing costs. Clinical trials are attractive to pharmaceutical
companies based in developed countries in developing nations (Okonta, 2014). There is a big
body of disease in developing nations, and within a brief period of time the necessary amount
of physicians can be hired. The compensation paid to respondents in studies in developing
nations for lost time and salaries is also low compared to the amount payable to respondents
in studies in developed countries, respectively. In developing nations, demands for the
permission of such research are generally much lower than in developed countries (Okonta,
2014).
Marketing ethics theories indicate that people tend to apply guidelines based on
distinct morals if confronted with morally questionable circumstances. Studies show, for
instance, that moral philosophies offer norms for assessing the act, motives of the actor, and
the implications of the act (Al-Khatib et al., 2005). Similarly, their model has always been
based on general marketing theory and on normative moral philosophy. These moral
philosophies may be inherently teleological or deontological. Researchers investigating

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