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Evaluating Planning for Growth Opportunities - Assignment

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Added on  2020-11-23

Evaluating Planning for Growth Opportunities - Assignment

   Added on 2020-11-23

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PLANNING FOR GROWTH
Evaluating Planning for Growth Opportunities - Assignment_1
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1LO 1.................................................................................................................................................1P1 Key consideration for evaluating growth opportunities.........................................................1P2 Ansoff's growth matrix for evaluating growth opportunities.................................................2LO 2.................................................................................................................................................3P3 Potential sources of funding...................................................................................................3LO 3.................................................................................................................................................6P4 Design business plan..............................................................................................................6LO 4.................................................................................................................................................9P5 Succession option available for small business......................................................................9CONCLUSION..............................................................................................................................10REFERENCES..............................................................................................................................11
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INTRODUCTIONMarket expansion is the main objective of small business. This enlargement gives them opportunities to enhance their revenues and sustain in the market for longer duration. Each firm tries to build tactical plan so that they can enter into new market (Gielnik, Zacher and Schmitt, 2017). Present study is based on Southern Business Technologies Ltd. It is a small sized firm thatoperates in communication industry; Company provides telecommunication services to its consumers. It has employed 72 employees who work for accomplishing objectives of entity. Current assignment will discuss key consideration for evaluating growth opportunities with reference to Southern Business Technologies Ltd. Furthermore, it will apply Ansoff's Growth Matrix Model by acknowledging chosen firm. Report will assess potential sources of funding available to business. In addition, it will design business plan that will include financial information for scaling up a business.LO 1P1 Key consideration for evaluating growth opportunitiesThere are many small businesses which have huge potential to grow well. These small firms always try to retain in market for longer duration. Thus, they utilize their resources well to satisfy consumers. There are various factors that need to be considered while evaluating growth opportunities of a company (Ward, 2016). These elements help a business in identifying growth options for enterprise. The main aim of Southern Business Technologies Ltd is to enter into new market and enhance profitability of entity. Key considerations for evaluating growth opportunities of Southern Business Technologies Ltd are described as below:Resource UtilizationSouthern Business Technologies Ltd is a small sized firm that has limited financial, technical and human resources. However, company is utilizing its resources well. This helps the firm in managing its operations well. Employees are key assets of business; entity provides them rewards in order to motivate them. That is why skilled workers are working in an organization since longer duration. Staff turnover rate in Southern Business Technologies Ltd is less. Furthermore, it monitors it’s all transactions time to time that aid in identifying unnecessary expenditure (Love and Roper, 2015). By this way, an enterprise makes decision of reducing cost.This factor can help Southern Business Technologies Ltd in growing well and expanding its business into new country significantly.1
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Capabilities and Core CompetencesSouthern Business Technologies Ltd has a strong reputation in market This brand image can help it in attracting new buyers and gaining their attention. Entity has capability to conduct effective market research and identifying needs of consumers. This supported an organization in providing satisfactory telecommunication services to consumers (Hanson and Lasley, 2016). These capabilities will help entity in entering into new market and providing satisfactory products to consumers.Portfolio StrategiesPortfolio strategies of Southern Business Technologies Ltd are quite effective. Dogs are products which have low market share with low growth. Question marks are such services of business that grows rapidly but generate less cash to business. Stars are such products which have strong market share and generate huge cash in a firm. Cash cows are another type of products that has low growth and high market share (Mathias, Williams and Smith, 2015). Southern Business Technologies Ltd gives more time to star products because this helps entity ingaining more returns and generates high profit in business.Figure 1BCG matrix(Source: BCG Growth-share matrix, 2018)2
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