Events Design Report: Designing a Multicultural Wedding Event

This report details the design of a multicultural wedding, focusing on the union of a Nigerian bride and a British groom. It meticulously outlines various aspects of event planning, including catering design with diverse food options, a unique wedding cake, and innovative invitation cards. The report covers the bride and groom's attire, the selection and decoration of the wedding car, entertainment design with a DJ and dance floor, and environment design with a vintage theme. Production design incorporates cultural elements, and the program design provides a detailed schedule of events. The report also discusses the theme design, budget considerations, and a conclusion summarizing the key elements of the event. It emphasizes the importance of event design in ensuring a memorable and successful wedding, particularly in multicultural contexts. The report highlights how careful planning and attention to detail are crucial for meeting the diverse needs and preferences of the guests and the couple, creating a seamless and enjoyable experience for everyone involved.

Running head: EVENTS DESIGN
Events Design
Name of the Student
Name of the University
Author note

1EVENTS DESIGN
Table of Contents
Introduction...........................................................................................................................................2
Purpose..................................................................................................................................................2
Catering design......................................................................................................................................3
Wedding cake....................................................................................................................................4
Content design.......................................................................................................................................4
Invitation card....................................................................................................................................4
Dress..................................................................................................................................................6
Wedding car......................................................................................................................................7
Entertainment design.............................................................................................................................8
Environment design...............................................................................................................................9
Production design................................................................................................................................10
Programme Design..............................................................................................................................11
Theme design......................................................................................................................................12
Budgets................................................................................................................................................12
Conclusion...........................................................................................................................................14
Reference.............................................................................................................................................15

2EVENTS DESIGN
Introduction
Weddings are one of the biggest events that people have in their lifetime. It is rightly said that
wedding is not only about the union of two people, it has many other sides to it and especially if it is a
multicultural wedding then there are many issues that are to be kept mind for designing the entire
wedding event. The report will deal with the designing a wedding that is multicultural in nature. The
bride for the event is Nigerian while the groom is British. Event design is an essential aspect of
conducting an event successfully as it makes sure that the things are planned beforehand for the event
to be successful. Event designing is the careful planning of the various components of an event that is
to be held, it one of the foremost responsibilities of the event management team (Richards, Marques
and Mein 2014). It is essential that permission and required authorization are taken from the officials
before the event is planned so that a freedom is prevalent in the execution of the plan. A multicultural
wedding has many aspects to it, the rituals and likings of the two cultures involved are widely varied
and it is essential that all the demands of the client is met. The guest list stays varied and it has to be
ensured that the event remains a memorable one for all of them. The Event designing ensures that all
such aspects are taken into consideration and the best of the facilities and arrangements are made
according to the needs of the clients. It creates a proper action plan for the people to work on at the
time of the event.
Purpose
The main purpose of the event was the marriage of English groom and an African bride. The
name of the groom was Mr Jason Root and bride’s name was Okoba Adele. The bride was from
Northern part of Nigeria while the groom was from Lancashire, England. The venue of the wedding
has been fixed as per the budget that was sanctioned for the marriage. It took place in Addington
Palace. The bride and the groom were presented with traditional clothing to wear on the day of their
wedding. It enhanced the multi cultural quality of the wedding and gave a representation of each of
their culture and respective countries.

3EVENTS DESIGN
Groom: Mr Jason Root
Bride: Ms Okoba Adele
Event: Multi cultural wedding
Date- 18th September
Venue- Addington Palace
Season: Autumn
Guests: 300 people
Target audience group: The bride and groom and their respective families and acquaintances or the
invitees.
Catering design
The food remains one of the foremost concerns for all those who attend the wedding (Peng
and Wang 2017). It is essential that the guest list is provided with the best of the food as per their
taste. The catering plan for design for the event is as follows –
Starters The starters had a continental edge to it. It
consisted of Potato croquets in it along with
cream of leek and potato soup. Among other
dishes there was fried chicken wings and prawn
balls.
Main course The main course had Roasted stuff Pepper and
Puff Pastry Purse in the vegetarian dishes. The
poultry and pork section had French breast of
chicken, roasted chicken served with roast gravy,
slow roasted Pork loin was there with sweet

4EVENTS DESIGN
potato and turnip puree topping. The menu had
lobster and Crab Mousselin en croute along with
Pan fried Pacific Salmon. The sauces to go with
the dishes was mint pesto, carbonara and tomato.
Deserts Cheese cakes, ice creams and custard servings
with ice cream scoops of flavor of choice.
Beverages Irish coffee, red wine, mojito and margaritas.
Wedding cake
Weddings are made special with the cakes that are presented to the bride and groom. The cake
that was served in this event was a metallic cake with old Hollywood look. These cakes match with
the environment and glamorize the entire event.
Content design
Invitation card
The invitation card was innovative and unique in its appearance. The card was contained in an
aluminum box. People needed to un-box the card to see the invitation. This was a bit costly but it was
unique and it made the event achieve a different status in the society. The guests were encouraged to
bring the aluminum box or can along with them to the wedding and tie it to the wedding car for

5EVENTS DESIGN
enhancing the “Just married” look.
Source- (Designshack.net 2018)

6EVENTS DESIGN
Dress
Source- (Hitched.co.uk 2018)
The groom dressed up in the typical attire of the British look and it added to the multicultural
dimension of the wedding. The groom’s outfit was custom tailored and the morning coat enhanced the
British look on the groom. The bride had the Nigerian look on her, this variation was the highlight of
the wedding and both the communities were hence given same importance (Estin 2017). The bride
wore a princessy-bridal-ball-gown-wedding-dress-look. The bride look best in such princess dresses
on their wedding day and it matches seamlessly with the ambience of the wedding place.

7EVENTS DESIGN
Source- (Wedding Feferity 2018)
Wedding car
The car in which the bride and groom leaves the wedding venue has to be in line with the
entire theme of the wedding. The grandeur of a multicultural wedding is highlighted more with the car
and decorations. For the current wedding, a Rolls Royce Silver Cloud was used and it had
incarnations put up in the front deck and a big red love sign made of roses in the rear with Just
Married written on it with white flowers. The decoration of the car was done beforehand and proper
care was taken that the flowers remain fresh throughout.

8EVENTS DESIGN
Source- (Weddingcarhire.co.uk 2018)
Entertainment design
Weddings are all about entertainment and fun. The venue of the wedding had separate area
and space for entertainment. The children had a section where they could play with soft toys and air
inflated jump on. For others, the arrangement had Disc Jockey who was assigned the duty of playing
melodies that would sooth the audience and brought people to waltz in the dance floor. A separate
floor was assigned for dance and couple dance was arranged along for the couples so that the wedding
remains memorable for every couple and they find their romance in the event. The DJ and dance area
was kept at a place that could be directly seen from the wedding place where the bride and groom
were positioned. The ones getting married were asked to dance and flowers were showered on the
couple once their dance was over and everyone cheered for them. The lighting of the dance floor was
regulated and mostly kept dim due to the romantic ambience set up that was planned for the wedding.

9EVENTS DESIGN
Environment design
The vintage wedding theme was used for the event. The entire place was decorated with white
and pink interiors and had huge chandeliers hanging from the top. The wooden chairs were covered
with clothes that had floral fabric detailing in them. The dining area was decorated with bottles of
vintage wine and the red wine included in the menu was a vintage piece. The metallic wedding cake
had a couple’s figurine right at the top. The area was lighted with yellow lamps in the evening and the
entire set up had an air of romance about it. Fresh lemonade scent was sprayed into the air at regular
intervals to make sure that the entire set up remains fresh and people remained amazed at the
freshness of the venue. A muted color palette was used in the environment along with slight pink and
gold incorporation in order to highlight the glamour of the entire event. The use of gold further made
the place look dreamy when the yellow lamps were turned on.
Source- (BridalGuide 2018)

10EVENTS DESIGN
Production design
The scenic design for the wedding was arranged in a way that would make it stand apart from
others. The area for meeting and greeting in the hall had paintings on walls on the both sides. One of
the sides had painting that reflected the British tradition and on the other side there were paintings
which showcased the Nigerian and their various art forms. The diversity in the culture was used in
making the wedding venue more interesting (Barak 2016). The entire venue had projections on it from
the outside. As the sun set took place, the venue building had constant projection on it. The
projections had initials of the couple and love bubbles flying over their names. This redefined the
style of wedding as such a decoration is not commonly seen everywhere. The special day had special
audio set up. Other than the DJ at the dance area, there was a group of Nigerian singers posted at the
entrance that played songs of love to the audience and made them feel at home in the venue. The
soothing music was accompanied with lighting that enhanced the set up and comfort people.

11EVENTS DESIGN
Source- (PDA - Production Company in South Carolina 2018)
Programme Design
Activities Description