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External Environment Analysis - Doc

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Added on  2021-05-30

External Environment Analysis - Doc

   Added on 2021-05-30

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External Environment Analysis - Doc_1
Venus MobileContentsPart-1.....................................................................................................................................................2Introduction...........................................................................................................................................2External environment analysis..............................................................................................................3PESTLE analysis......................................................................................................................................3Porter’s forces.......................................................................................................................................5Internal environment analysis...............................................................................................................7SWOT analysis.......................................................................................................................................7Possible strategic opportunities............................................................................................................8Strategic recommendation....................................................................................................................9Part 2.....................................................................................................................................................9Stakeholders..........................................................................................................................................9References...........................................................................................................................................122
External Environment Analysis - Doc_2
Venus MobilePart-1IntroductionInnovation or strategic formulation is significant in assessing an organization’s business scenario. It is a concern of a fresh business or current one wherein the superiors have the obligation to maintain fresh strategies so that they can attract sufficient amount of income. Moreover, a mobile company like Venus Mobile may also intend to alter its strategies in terms of competitive pressures or external forces. Hence, it is significant to sustain a quality evaluation that comprise of both external and internal resources. With the help of this report, the perspectives of strategic innovation will be taken into due consideration. Besides, on the other hand, strategic planning must also maintain enhanced strength to substitute the current plan. All these perspectives prove effectiveness of a new plan. Further, the problem statementof such study is to evaluate current situations of a mobile business and thereafter, offer recommendations of strategic planning that can assist in attainment of organizational objectives. Overall, both external and internal forces are to be accounted for to make an effective strategic planning for Venus Mobiles.3
External Environment Analysis - Doc_3
Venus MobileExternal environment analysisA business affair is influenced by various factors and the most crucial are the external forces. Further, it is only a matter of encountering financial concerns or requirements of customers but consecutively it is also vital for consider present competitors prevalent in the market. Moreover, accounting for such external forces is relevant to implement an efficient strategic planning. In addition, the UK competitive market has makes additional business forces that plays a role in dealing with usual products. In the case of mobile phones, people required quality items that can offer them great features and therefore, Venus must follow these perspectives to initiate an efficient strategic planning within its framework.PESTLE analysisThere are various forces that can be utilized by an organization to function its affairs. Moreover, it is implied that such organization must tackle financial, legal, political, and technological forces to manage its business interactions. Hence, future planning must accommodate all such forces. Therefore, if Venus cannot tackle these forces, its possibilities for success will diminish.Political forceEvery mobile manufacturing business must target a maximum number of middle class peoplebecause a costly phone may not attract huge customers. In relation to this, UK’s political affairs has greatly influenced its current strategies and the same perspective is crucial for future developments. Besides, the enhancing rate of VAT from 17% to 20% has also influenced a vast number of customers. Hence, Venus Mobiles must account for these expectations of usual customers.Moreover, the point of conflict between the US and China has entered into a trade war. The situation has enhanced further where both the countries have increased the tariff to $25 on routes from USA to Asia and back. The increment in tariff together with the shipping cost brings the cost of moving a phone between the USA and Asia to approx $41. There is increased interest when it pertains to Environmental, Sustainability and Governance policies of every company. Such factors influences the overall performance of Venus that pertain to internal and supply chains.4
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