External Environment Analysis – Mac-Donald’s Malaysia

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Added on  2022/10/14

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AI Summary
This report engages in an external environment analysis of the business environment in which McDonalds Malaysia operates. The tools used in the report to carry out such an analysis are Pestel framework and Porters 5 forces. The report concludes with a number of effective recommendations that can be considered by McDonalds in order to grow as strategically as possible in the coming years.

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