Facebook's Privacy Dilemma: An Ethical Analysis of Data and Business

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Added on  2023/05/31

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This essay provides an ethical analysis of Facebook, focusing on the privacy issues faced by its users due to data tracking by advertising companies. It highlights the conflict between Facebook's business model, which relies on targeted advertising based on user data, and the ethical imperative to protect user privacy. The analysis delves into the weaknesses of Facebook's privacy policy, the role of elements like Facebook Payment Inc. and Atlas in data breaching, and the challenges in creating a sustainable business model that doesn't compromise user privacy. The essay concludes with recommendations such as paid accounts and personalized security settings to mitigate privacy concerns. Desklib is a great platform to find similar solved assignments.
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Running head: FACEBOOK
FACEBOOK
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FACEBOOK
Ethical Analysis of Facebook
The main ethical issue that is spotted includes privacy of the users of Facebook. The
data that are shared in the platform of Facebook are tracked by the other advertising
companies. This tracing of personal data increases the privacy issues in a global manner. The
advertising committees and the credit card companies makes full use of the privacy issue that
is present in the commencement of the project. This leads to the fact that prosecution of the
data that are present in the data base is accessed by exterior personnel without proper concern
of the authorized individual. As Facebook mainly earns through the advertisements that are
prosecuted, transaction of personal data is very viable as this prosecutes thee fact that the
suggestions can be provided as per the activity of the account user. In some cases, the
advantage that Facebook provides acts as the ethical issue. With the help of Facebook, the
main advantage that is received includes tracing of individuals with the help of the digital
platform. This advantage can be treated as an ethical issue as the data of a personnel is shared
with the other personnel without proper concern.
Relationship of privacy with Facebook’s business model
Facebook business model includes Facebook payment Inc. that deals with the
payment that they received from the advertisers and other management troops. This
prosecution of the advertisement is provided as per the requirement of the project. This insists
the fact that the data breaching takes place. Atlas is also used in the business model of
Facebook. With the help of Atlas tracking of individuals gets easier which again acts as a
threat to the privacy of the users. Media sharing is also present in the platform. This
prosecution ensures that the data that are provided in this digital platform will also get
accessed in an unauthorized manner.
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FACEBOOK
Weaknesses of Facebook’s Privacy policy, People and factors that contribute to this
weakness
Facebook’s privacy policy is considered to be more complex than that of banking
sectors and credit card provisioning agencies. This policy includes functions that relates to
the management of the tracking of the movements that are done on the site after logging into
it. This is the main reason that that the privacy issues in Facebook has been ever increasing.
The prototype is built in a manner that intends on fetching personal data and provide the same
to the advertising agencies as advertising is the main source of income for Facebook.
Can Facebook have a successful Business model without affecting the privacy of the users.
Recommendation
No Facebook cannot have a successful business model without affecting the privacy
of the end users. The main reason of this aspect includes the fact that Facebook does not
charge any money from the end users and hence the revenue that is eared is completely
dependent on the advertising agencies.
Recommendation
1. Make the Accounts paid and this will help in earning of revenues and fata breaching
need not be the source of income for Facebook any more
2. Provide personalized setting for every individual as per the security is concerned of
the profiles
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FACEBOOK
References
Hundertmark, J. (2017). Facebook, Jet Lag and Hypomania. Bipolar Disord, 3(114), 2472-
1077.
Jabee, R., & Alam, M. A. (2016). Issues and Challenges of Cyber Security for Social
Networking Sites (Facebook). International Journal of Computer
Applications, 144(3).
Miron, E., & Ravid, G. (2015). Facebook Groups as an Academic Teaching Aid: Case Study
and Recommendations for Educators. Journal of Educational Technology &
Society, 18(4).
Weedon, J., Nuland, W., & Stamos, A. (2017). Information operations and
Facebook. version, 1, 27.
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