Factors Affecting E-Commerce

The report discusses the factors that contribute to the success of e-commerce in the future. It highlights the strengths of e-commerce such as competitive pricing, quality checks, instant customer support, flexibility in shipping and selling, and strategic consumer needs identification. The report concludes that technology advancements favor entrepreneurs to reach a large audience quickly, making e-commerce a secure and quick way to generate revenue.

Running head: FACTORS AFFECTING E-COMMERCE
FACTORS AFFECTING E-COMMERCE
Name of the student
Name of the university
Author Note

1FACTORS AFFECTING E-COMMERCE
Executive summary
Electronic commerce is defined as the use of electronic medium for the purpose of business
and revenue generation instead of using direct stores or outlets for the buying and selling of
products, through internet and online shopping portals. This report deals with the important
factors that are responsible and instrumental in helping the e-commerce industry succeed in
the following years as well as how the entrepreneurs can build popularity amongst the
consumers. The purpose of this report is to show the important factors of E-Commerce that
can help it grow in the upcoming years and time span.

2FACTORS AFFECTING E-COMMERCE
Table of content
Introduction................................................................................................................................3
Factors that would define better prospects of E- Commerce in future......................................3
Conclusion..................................................................................................................................3
References..................................................................................................................................5

3FACTORS AFFECTING E-COMMERCE
Introduction
Electronic commerce is a modernized way for generating revenue through internet
portals. This report deals with the point about how the emergence of electronic media has
paved way for a new trend in business revenue generation. The purpose of this report is to
show the prospects of E-Commerce in the following years.
Factors that would define better prospects of E- Commerce in future
The e-commerce (Laudon and Traver 2013) is a huge hit since due to its strengths
such as, the pricing of the products where a manufacturer can offer customers the best price
on any product, without incurring revenue loss and helps better understanding the
competitor’s product pricing.
Better quality checks on the products along with secured online transactions ensure
customer satisfaction.
A better user experience and instant customer support system with prompt in home
delivery is one of the reasons for customers would prefer e-commerce, since it would be
extremely time saving.
Extreme flexibility in terms of shipping and selling is beneficial to reach out distant
patron.
An extremely creative and strategic way to find and meet the consumer needs and
demands (Johnston and Bate 2013) as well as influence competitive advantages.

4FACTORS AFFECTING E-COMMERCE
Conclusion
With the help of this report, the major factors that can help E-commerce achieve
better in the global market for the next five years are discussed. The advancement in
technology favors the entrepreneurs to reach out to a large segment of consumers in a shorter
span of time and generate a faster and quick revenue. This medium of business being quick,
safe and secure for purchasing products. The constant evolution in the e-commerce model
ensure newer ways to evolve and secure a better future of the e-business.

5FACTORS AFFECTING E-COMMERCE
References
Johnston, R.E. and Bate, J.D., 2013. The power of strategy innovation: a new way of linking
creativity and strategic planning to discover great business opportunities. AMACOM Div
American Mgmt Assn.
Laudon, K.C. and Traver, C.G., 2013. E-commerce. Pearson.