The assignment content presents three feasibility study options for a real estate development firm in the R-3 Zone of Athens, Ohio. Option 1 involves building a single-family home with an approximate cost of $77,550,000. Option 2 is for a 5,000-unit apartment complex requiring significant infrastructure and amenities, estimated to cost around $88,000,000. Option 3 is a retail development project with an approximately 210,000 square foot building, expected to cost around $75,000,000. The study concludes that the most feasible option is the third one, which is the retail development, due to its lower cost and potential for higher revenue generation in the absence of nearby competitors.