Project Management for FIFA World Cup 2018: Customer Requirements, Lean Strategies, and PM Methodologies

Project Management
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Contents
Introduction...........................................................................................................................................3
(I). Identify and elaborate the following terms with regards to the event............................................4
Voice of the customer.......................................................................................................................4
Critical to customer requirement......................................................................................................4
Critical to Quality parameters (CTQ)..................................................................................................5
(II) In what ways would you have implemented lean project management for this event?..................7
(III) Identify and elaborate processes from PMBOK, PRINCE2, Organisational Project Management,
Agile Practices and Lean Six Sigma......................................................................................................10
Conclusion...........................................................................................................................................13
References...........................................................................................................................................14
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Introduction
Football is among one of the most played sport in the world and FIFA World
Cup can be considered as a most watched tournament in the world. FIFA
World cup took place after every four years and countries from a different
part of the world participate in this tournament which is selected on the
basis of qualifier round and FIFA rankings. This tournament is organized by
Fédération Internationale de Football Association which translate to
International Federation of Association Football in English. In the year 2018,
this tournament place in Russia an estimated cost of organizing the whole
tournament is estimated to be 14.2 billion dollars. The main objective of
preparing this report is to analyze customer need and requirements in
respect to a tournament organized on such a large scale. People all around
the world are coming to reach Russia especially to see this tournament so
there must be some expectation on part of customers that should be
identified and included in the services provided by management of
tournament. Various type of project management strategies will also be
discussed in this report that could be used by management for effective
execution of all the activities to be performed in this tournament.
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(I). Identify and elaborate the following terms with
regards to the event
Voice of the customer
As it is already discussed that it is very essential for any project to involve
needs and requirements of the customer before implementation of the
project. The customer is a very important key stakeholder in the Project
Management process, therefore it is important to include the participation
of the customer for any particular project. Voice of the customer can be
defined as the process of analyzing preferences and expectations of the
customer from a particular project with the help of Information Technology.
It can also be defined as a market research technique used by project
managers to analyze the current trend, demand or requirement of customer
in a particular area of business. For example, biscuit manufacturers can
conduct market research analysis to determine the new flavors that can be
started for production according to the current customer requirements. This
process of collecting and analyzing the data would be called a voice of the
customer (Takagi, Ema, Sumita, Hayashi & Okada, 2016).
In the case of FIFA World Cup 2018, people situation should collect the
information from the customer on how this tournament can be made
satisfactory and enjoyable for them. for the purpose of the voice of the
customer, management of the organizing committee can create a survey
that can help to management to analyze the most satisfactory activities or
function that can be included in project management plan to provide best
possible experience to the customer that are visiting from a different part of
the world (Roy & Kumar, 2017). In addition to that, feedback should also be
collected from people visiting the tournament so that improvements can be
made in the next tournament according to the feedback collected. This is a
constructive process that can be used by management for the improvement
of their services. This process of collecting feedback and bringing
improvement according to the feedback will help in making each
tournament spectacular and giving the best possible customer experience a
die-hard fan of the football.
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