National Football League: Issues of Domestic Violence and Labour Management

Running head- FINAL PROJECT
Final Project
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Overview
National Football League or the NFL is a professional football league that takes place in
U.S. 32 football teams take part in the league which are equally divided in between National
Football Conference and American Football Conference (NFL Enterprises LLC, 2017). People
have been considered NFL as one of the major league in North American professional sports and
also one of the highest grossing professional levels of North American Football around the globe
(NFL Productions, 2018). The season usually starts from early of September and ends in late
December’s, lasting for 17 weeks, which includes all the games starting from playoff and
knockouts. Each of the participated team plays a minimum of 16 games with one another.
Recently, the NFL has been facing issues regarding domestic violence among their
superb athletics. For example Ezekiel Elliott, running back of Dallas Cowboys have been
charged with domestic violence allegations.
The association and management of the National Football League were thrashed and
shamed world-wide due to the continuous rise of domestic violence cases among their players.
The league has faced many cases regarding physical violence behaviour of the players’ off-field.
There has been policies and regulations preserving the rights of not portraying such immoral
behaviours. In spite of that, the rise of such cases like Elliott has raised serious questions against
the League’s regulation and protection laws. The National Football League Players Association
have thrashed the management of NFL. President of NFLPA Eric Winston has stated the
attempts of NFL as childhood means of hiding their own mistakes (Morrison & Casper, 2016).

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Organisations
National football league has always kept their vision intact. The vision of National
football league is to provide the magnificent experience of sports to each. It also has been on the
mission for improvising the experience of every individual of watching games (Porter, 2018).
National football league’s mission is also to tie individuals alongside from various communities,
combining them in the joy of football. They also have taken responsibility of delivering the
world’s one of the most exciting game so that everyone can enjoy it, in essence, it would
increase their brand image. The association have set some moral codes and values to help
support them. The goals of National football league is to provide excellence game experience
and the involving individual in the game morally. The contribution of everyone will be
encouraged.
National football league has changed the face of sports experience worldwide. It always
has been among the first professional leagues in football in the country. Throughout history, the
NFL has produced some of the most excellent players that American Football could ever witness
(Holden & Wall Tweedie, 2018).
National football league was involved in a dispute where players have been protracted.
The players demanded an increase in the number of games from 16 to 18, thus contradicting the
professional conduct National football league by questioning their governance. It was kept
forward by the owners to hot more profit margin but was never implemented as players protested

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that it could welcome unacceptable changes to players’ health. Stakeholders can be classified as
critical resource holders. It has been hard to govern both the welfare of the stakeholders and also
overseeing a company. It has entailed risks for the NFL if they ignore vital issues regarding the
stakeholders. For example – Despite the policies that were made by National football league to
monitor their players’ behavior off the field, domestic violence allegation were raised against
Elliott which questions the professional conduct of National football league (Jones & Levy,
2017).
The league has been revising its policies regarding the domestic violence cases.
Previously the leagues have faced criticism because it has not taken any steps regarding the
previous instances of domestic violence by their players off the field. After the correction, the
policies allowed the commissioner of the league Roger Goodell the ability to suspend any player
on whom such charges will be issued. The league suspended Elliott from playing in six games
after the costs have been proving (Augelli & Kuennen, 2018).
Evaluating NFL approaches
Some of the decision making models that are used by coaches and association at a sports
organisation to resolve the issue is – identifying the problem, analysing it, knowing the outcome,
choosing the best possible outcome and taking actions and responsibilities (Vargas-Mendoza et
al., 2018). Another significant model that is used by sports association is cognitive modelling. It
uses a mechanism of cognitive manner to analysis the behaviours. It helps is understanding the
suppressed underlies of human responses. The organisation would have used such models to
understand the possible outcomes of the issues. The Chelladurai model of decision making is