TABLE OF CONTENTS INTRODUCTION...........................................................................................................................1 1. Description of operation and comparative advantages of listed companies.......................1 2. Calculation of financial ratios and comparison of performance of organisations..............2 3. Analysing monthly share prices movements of companies in past three years...............15 ..............................................................................................................................................15 4. Factors influenced the share prices...................................................................................16 5. Computation of beta values and Expected Rates of Return using the CAPM model......17 6. Discussing dividend policies implemented by organisations...........................................18 7. Recommendation letter to client for investing in portfolio..............................................18 CONCLUSION..............................................................................................................................19 REFERENCES..............................................................................................................................20
INTRODUCTION In context of business unit, manager plays a vital role in decision making which makes contribution in the growth and development. For this purpose, manager undertakes several tools and techniques which provides assistance in taking profitable financial decisions. For this project report, Myer Holdings Ltd has been selected which offers retail products or services to the customers. Product portfolio of Myer Holdings Ltd include women’s, men’s, babies clothing & accessories, homewares etc. In relation to this, present report will provide deeper insights about the extent to which financial position and performance of Myer Holdings Ltd is good over rival firm namely Wesfarmers Ltd. Further, it will shed light on the share price movements of companies which in turn will be considered for investigation purpose for investors maintaining their portfolio. CAPM model helps in assessing required rate of return calculation. Along with this,reportalsopresentsdividendpolicieswhichareframedandintroducedbyhigher management team. 1. Description of operation and comparative advantages of listed companies Wesfarmers Ltd is one of the biggest company of Australia having diversified businesses and big name in retail industry. It has been operating since 1914 in Western Australia as a farmers' cooperative and has grown into conglomerate company listed on ASX. It operates in Australia, Bangladesh, Ireland, UK and New Zealand having good performances in all its worldwide areas and able to earn higher amount of profits quite effectively. It has acquired various companies such as Coles Group, Bunnings Group, Liquorland, Kleenheat and other subsidiaries collectively providing quality goods and services to customers. In 2001, Wesfarmers Ltd became public listed organisation and ending cooperative ownership and then it began to acquire other profitable firms for enhanced operations (Who we are, 2018). It has been reported in half-year financial statements ended on 31 December 2017 that organisation observed 54.2 % decline in EBIT to $1.1 billion. The decline in operations were mainly identified because of poor market performance of Coles Supermarkets which is a leading profit generator in its overall earnings. The reasons such as lower financial services profits particularly in sale of credit card receivables, reduction in fuel earnings etc. The operations of Wesfarmers Ltd include supermarkets, hotel and convenience shops, liquor, supplies to office, 1
home improvement, department stores. Moreover, businesses in energy, chemical, coal and industrial safety products etc are also handled by company. Myer Holdings Ltd has been operating since 1900 and founded by Sidney Myer. It is engagedindepartmentstorebusinesswithapproximately60storesinAustraliawith merchandisein11itemcategoriessuchasWomenswear,Menswear,apparels,beauty, homewares, electrical goods, footwear, handbags, fragrances and cosmetics etc. It has various brands such as TOPSHOP TOPMAN, Seed, French Connection, Mimco and Jack and Jones etc. which helps to earn profits. The comparative advantage of Myer Holdings Ltd can be explained such as it is engaged in retail department store which have diversified products. Furthermore, it has created sustainable point in price and value. Thus, it is easily targeting markets of Australia by having good profits in hand. While, Wesfarmers Ltd has major competitive advantage as it is engaged in conglomerate business and caters to demand of customers by delivering quality services. It is ahead of Myer Holdings Ltd in terms of businesses as it has acquired plenty of divisions leading to more market share and increased operations. 2. Calculation of financial ratios and comparison of performance of organisations Financial Ratios Wesfarmers Ltd Myer Holdings Ltd ParticularsFormula201720162015201720162015 Profitability ratios Netprofit margin(%) Net Profit / sales4.220.623.930.462.181.08 Grossprofit margin(%) Gross Profit / sales31.830.530.745.845.146.1 ReturnonAssetsNet Profit /7.116.090.643.231.56 2
(ROA)(%)total assets ReturnonEquity (ROE)(%) Net Profit / Total equity12.251.719.611.16.143.4 Liquidity ratios Current ratio Current assets/ Current Liabilities0.930.930.930.880.921 Quick ratio Liquid assets/ Current liabilities0.250.210.220.10.140.14 Efficiency Ratios Inventoryturnover ratio Costof goods manufacture d / Average inventory7.257.747.953.73.933.94 Receivables Turnover ratio Credit sales/ 52.5653.956.64305.92350.22573.34 3
Average trade receivable Assetturnover ratio(%) Sales / Total assets1.681.611.551.41.481.45 CreditorTurnover ratio Credit purchase/ Average trade payable51.5949.1247.3947.5645.4348.23 Capitalstructure (leverage) ratio Debt to Equity ratio Debt/ Equity0.170.250.190.130.130.51 Profitability Ratios- Net profit margin- 4
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