Assignment On Financial Marketing

Financial Market 1
FINANCIAL MARKET
Name:
Course
Tutor
University
City and State
Date
Table of Contents

Financial Market 2
FINANCIAL MARKET..................................................................................................................3
Introduction......................................................................................................................................3
market view.....................................................................................................................................3
Terms of Trade................................................................................................................................5
Terms of Trade and Marketing Strategy......................................................................................5
One pair currency.........................................................................................................................5
Trading Strategy..............................................................................................................................6
Value Investment.........................................................................................................................6
Financial derivatives....................................................................................................................6
Conclusion.......................................................................................................................................6
Reference.........................................................................................................................................7
FINANCIAL MARKET

Financial Market 3
Introduction
The institution is a bank with an expectation of expanding its territories and serving a large
customer base. With the current dynamics in the world, staying ahead of competition it is very
important for the bank in order to survive. The primary objective of the bank is to provide
banking services to our clients by accepting deposits from customers then utilize the deposits to
provide loans for businesses and individuals (Cranston & Sante, 2018). The secondary objective
of the bank is to invest in assets that will ensure the company expands and increases its customer
base. Marketing will also be another aspect that will ensure that our expansion strategy works
and the expansion is successful (Ma, 2018). Foreign exchange market is one of the main players
in the banking sector making it a crucial part in the market view.
Our primary objective will be met through advertising to make known our services and our
existence in the market. On the other hand, our secondary objective will be met through the
provision of excellent services in combination with community service responsibility. The main
factors to be considered by the group in order to achieve our objective is learning all the services
offered by the existing banking institutions in order to capitalize on the shortcomings of the other
banks.
Market view
An overview of the AUD/USD pair informs the trader how many US dollars are needed for the
purchase of one Australian dollar. The AUD is one of the popular currencies among currency
traders due to its high liquidity. The reserve bank of Australia sets the interest rates. A three-
month analysis of the AUD/USD shows that it is trading out of range. The AUD is struggling
back to get back to the range area (Decker & McCracken, 2018). If the market does not succeed
to breakout the previous level then the AUD/USD is expected to fall. Currently the Australian