INTRODUCTION
This project report shall be focusing on the formulation of a new business plan which is opening
of a new online medical store. Pharma Technoline shall be providing online medicines with
smart packages of healthcare. The plan shall be constituting the business strategy as developed,
the objectives, the mission statement etc. It shall be reflecting that the focus of the business
remains to perform its corporate social responsibility. It shall be highlighting the major revenues
and expenditure as incurred within the financial year and reports prepared accordingly. It shall
also disclose the funding structure used by the company.
MAIN BODY
Pharma Technoline is the new establishment in Northampton, UK which is providing online
medical supplies. Since online medication requirement is the need of the hour in the pandemic
times so a business facilitating so has been developed. It shall provide a smart package including
online medicines, health insurance and services of certain tests (Belew and Elad, 2020). The
concept is defined by the company's tag line “Miles apart yet healthy and safe”. It ensures health
and safety for the citizens and making the country a better place to live.
Task 1:-
Business Strategy for Pharma Technoline
Pharma Technoline shall be providing online services for medication. Its product shall be a smart
package involving minimal charged consultation and prescription, ordering medicines, certain
tests available at doorstep and medical insurance of limited amounts. All these services are
provided with express delivery. The company has expanded its area to online stores catering to
newer segments of the society.
Vision of Pharma Technoline says that it wants to be positioned as UK's most trusted pharmacy.
It wants to give convenience loaded with quality exceeding the expectations of the customers. It
wants that patients should not visit the pharmacy but the pharmacy to be built around them. It
sees to be huge health company providing secure services for a better tomorrow.
Mission of Pharma Technoline creates the customer centric pharmacy providing real time
services at preferred location. To ensure a successful integration of technology and the healthcare
and deliver quality services at the doorstep. As its tag line claims that customers miles apart

+13062052269

info@desklib.com

Financial Strategy for Pharma Technoline

Contribute Materials

Related Documents