Different kind of business within food & beverage industry

Food & Beverage

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
P1. Different kind of business within food & beverage industry................................................3
P3. Current and future trends which affect food and beverage industry.....................................5
TASK 2............................................................................................................................................6
P4. Professional food and beverage skills required in Food and Beverage business..................6
P5 Legal and Regulatory requirements required in food and beverage industry........................6
TASK 3............................................................................................................................................7
P6 Different operational and Marketing technology used in Food and Beverage industry........7
TASK 4 ...........................................................................................................................................7
P7 Investigation of various factors that have influence on consumers’ decision while choosing
a food and beverage outlet..........................................................................................................7
P8 Strategies adopted by companies in food and beverage outlets for attracting customers &
having loyal customers................................................................................................................8
CONCLUSION................................................................................................................................8

INTRODUCTION
In today's world food & beverage industry plays very essential role which consist of
ample number of opportunities to the whole sector. From past few years, it has been recognised
that this is the industry which is growing at the fastest possible way on a continuous basis. Apart
from this, it has been analysed that the present report is based on different number of business
functions which mainly operates its functionality in food & beverage industry, both current and
future trends mainly influence the overall industry (Bakalis Knoerzer and Fryer, 2015). Apart
from this, it consider various types of rating systems used by business entities at global as well as
national level. It has been said that there are some high quality professional skills needed by an
individual so that they can perform their functionality in an appropriate manner. Furthermore,
some essential legal requirements are needed to be considered by the management team while
doing business operations in food & beverage sector.
TASK 1
P1. Different kind of business within food & beverage industry.
There are various sectors which are composed in beverage and food industry which are
beneficial in order to enhance business growth and earn high revenues. This industry mainly
focuses on fulfilling the demands of their customer’s in most effective manner. There are various
sectors which plays a very important role in the working and these are evaluated below as:
Entertainment: In F&B industry this factor plays a very effective role as to offer
various entertaining facilities to all their guest in order to capture their attention and achieve
growth (Belyakov, 2015). In this era customers not only focuses on good accommodation service
but also they want entertainment sources in order to enjoy their valuable time and this consist of
cruise, clubbing, games etc.
Accommodation & Lodging: This subdivision in mainly found in those hotels which are
providing pleasant and luxurious facilities such as breakfast, complimentary snacks, drinks etc.
All these factors have helped visitors in order to make their stay pleasant, their trip is memorable
which leave a positive feedback which result in growth of industry
Food and Beverages: This sector plays a very important role in the industry as it is the
customer base because traveller want good range of food products when they are travelling to

different location according to their requirement. The services include quick establishment,
catering, restaurant services and many more.
It has been recommended to the food and beverage sector that they must provide unique
services to their customers so that there needs and wants will be satisfied and they become loyal
towards such hotels and restaurant. Along with this, one of the most essential suggestion which
is given to the management team is that they must examine the needs of customers so that they
can retain them for a longer period of time period.
P2. Different types of rating systems used in Food and Beverage industry.
There are different type of rating systems which are used by the F& B industry at both
the global and international scale and these are evaluated below as:
One-star rating: This rating is given to those hotels which are providing basic
accommodation services to their guest. Their main aim is to satisfy their potential customers by
offering them basic necessities. They do not make plan in order to provide any additional
amenities to attract customers. These hotels mainly target the middle class group who can easily
afford to stay in these hotels (Bohari, Hin and Fuad, 2017). In first star rating hotels, it has
been identified that the restaurant and hotel generally provides very good services to their
customers.
Two-star rating: This type of rating is mainly similar to that of one star. Their plan is to
provide extra amenities to their guest apart from the basic facilities of dining, Television etc.
They are mainly focused towards targeting those individuals who are willing to take basic
facilities with some type of benefits such as gambling, drink etc. These type of hotels are mainly
located near public transport areas. In this context, generally two stars shows that the place, hotel
or restaurant is worth to detour.
Three-star rating: This type of hotels provides large size rooms, valet parking,
conference rooms and so on. They are much better than the one and two star ratings. These type
of hotels are mainly focusing on providing effective services in order to achieve satisfied
customers which can increase growth and revenues. They also offers extra facilities to their
customers such as club house, fitness centres etc. that attracts the customers from different
segment. The location of this hotels is in the central of the city and convenient for the customers
to reach. In this reference, company or hotel get Micheillin 3 star rating as they provide quality