Technological Advancements in the Food Industry

Running head: INNOVATION ENTERPRISE
Innovation Enterprise and Society
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2INNOVATION AND ENTERPRISE
Introduction
The modern-day scenario is the age of mechanization. This is the time when machines
are taking up the roles of human force in almost each and every aspect of life. This is because
man wants to make their life easier and they have realized that machines help them a great deal.
A large number of inventions and discoveries are being made, so that man can ease his life and
can work in a more better and specific manner (Lakkis 2016). The industry that has been chosen
here is the food industry. This is because the food industry deals with a large number of food
items that have a different kind of composition. It is this composition that can often harm the
health of those consumers who are consuming it. It is for this reason that the technological
advancements are needed. These technological advancements are needed for the overall well
being of the consumers and the society as a whole (Bohari et al. 2017).
The motive for mechanisation (labour saving) and cost competition between firms
The food industry has rapidly undergone many changes in the coming years. As the
population is increasing day by day so are the needs and demands of people. It is for this reason
that people are increasing the demands for their food as well. They are demanding new improved
qualities of food. They look for a kind of improvement both in the quality and the quantity of
food. It is for this reason that the technological advancements have to be made to meet the
requirements of the people. One of the very good inventions is the handheld food scanners (Asif
et al. 2015). This is a device that can be used by the consumer’s very easily to get a very clear
view about the nutritional values of the food that they are consuming. However it was not
possible for these people to get an idea about what they are putting in their body. They often had
doubts about the components with which their foods have been prepared. However, now it is not

3INNOVATION AND ENTERPRISE
so. Technology-driven accountability is also one of the major aspects that have come up due to
the technological advancements. It is because of the technological advancements that man has
been able to find out what is healthy and that what is unhealthy for their body. Now the
consumers want to buy products only after being totally sure about the ingredients that are out in
their products. One good example can be the sugar free products. Earlier the consumers had no
idea about the fact that sugar is so harmful for the body. However now they know that too much
consumption of sugar is bad. So they prefer the sugar free food products (Subramaniam and
Wareing 2016). It is also because of the technological advancements that they have been able to
develop the sugar free capsules that are used in the food products for ensuring that the nutritional
values are properly available to the consumers. Froozer is a company that is using the modern-
day technological ad advancements so that they can produce food by utilizing those products that
would otherwise have been wasted by the other people. It is a known fact that often those people
are wasted by many people. This is a company that will be utilizing all those products that would
have been wasted otherwise. There is also much advancement in the kinds of food that people
can usually make at homes. They can make this by using the modern technologically and
scientifically advanced devices like the microwaves. Earlier there were companies that had the
chance of lying to their customers regarding the quality of food. However now it is not possible
and they do not have the chance of cheating with their customers as there are technological
devices that can tell the customers regarding the quality of the food. There are food trackers that
can track the food safety (Balasubramaniam et al. 2015).
Technology is also helping the food researchers to carry out many types of research and
then find out what is essential and what non-essential is for the consumers (Bartonicek et al.
2016). The other kinds of inventions are the AI and the chatbots. These are used by those