Foundation Business Essentials - D&D Tees
Added on 2020-10-05
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Foundation BusinessEssentials
Table of ContentsINTRODUCTION...............................................................................................................1TASK 1...............................................................................................................................1Part A.................................................................................................................................1Overview of business................................................................................................1PART B..............................................................................................................................2Objectives of new business.......................................................................................2TASK 2...............................................................................................................................4Business environment factors...................................................................................4TASK 3...............................................................................................................................6PART A..............................................................................................................................6Define launch event...................................................................................................6PART B..............................................................................................................................7Produce a budget......................................................................................................7TASK 4...............................................................................................................................7Marketing plan...........................................................................................................7TASK 5...............................................................................................................................9Operational business decision..................................................................................9Tactical business decision........................................................................................9Strategic business decision.....................................................................................10TASK 6.............................................................................................................................10Supply chain management......................................................................................10CONCLUSION.................................................................................................................11REFERENCES................................................................................................................12
INTRODUCTIONTo launch a new business in a sector where a company can reach its targetedcustomers easily, an entrepreneur needs to generate some innovative ideas. Forgeneration of creative ideas, business persons are needed to identify key competitors,way to anticipate needs of customers which is not meet by existing enterprises andmore (Miller and Jentz, 2017). This would give support to create specific business planfor launching a new venture successfully. The present report is going to discuss about essential factors which are neededto consider while launching a business. It is based on establishing business nearby auniversity campus in apparel sector, named by D&D Tees. It mainly targets collegestudents and offer variety of trendy and quality clothes as per demand of them, onreasonable rates. This report covers some main objectives to establish this business,PESTLE analysis to evaluate potential influence, define launching event and a properbudget for same. Furthermore, marketing plans and techniques to anticipate demand oftargeted audience. TASK 1Part AOverview of businessABC Company deals in apparel market in UK marketplace and targeted bothyoungsters (21 to 35 age) and teenagers for enhancing sales performance. Forexpanding business market, its managers have carried out an in-depth analysis.Through this process, they have analysed that students of different countries inuniversities, face various problems to get desire apparels on reasonable rates.Therefore, targeting them and anticipate their needs, owners of ABC company seek toestablish one of stores named by D&D Tees, nearby one of the university campus inEast London (Scarborough, 2016). It will offer the variety of trendy and quality apparelsto college students as per demographic division. This company will also providecustomised product i.e. clothing on the basis of demand and selected design ofcustomers. 1
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