Foundations of Business Communications : Assignment

Added on - 04 Oct 2020

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Foundations of BusinessCommunications
Table of ContentsINTRODUCTION...........................................................................................................................1MAIN TASK...................................................................................................................................1Overview of Ryanair Airlines.....................................................................................................1Theory, models and analysis of Ryanair Airlines.......................................................................4Key findings of research and few issues that are being faced by managers and supervisors.....9Reflection on learning and development of key skills..............................................................10CONCLUSION.............................................................................................................................11REFERENCES..............................................................................................................................12
INTRODUCTIONBusiness communications is a process where employees and managers interact with eachother with an aim to resolve specific problem by sharing their ideas on certain topics. In modernworld, it is must for organisations to look into different aspects like external and internalenvironment which can put impact on them. Under this report, firm which has been chosen i.e.Ryanair Airlines. It was found in the year of 1984 andheadquarteredin Dublin, Ireland. In 2016,this airlinecarried higher number of international passengers from one place to another morethan its competitors (Keegan, 2013). Around 13,000 staff members, Ryanair is having that areserving to passengers and trying their level best to deliver quality based services so that they canget good experience. Assignment is going to include, PESTLE/SWOT Analysis and Porter's fiveforces model which will help in understanding the impact of external environment. Report willshow, key findings which has been observed while conducting the research. Lastly, assessmentwill put light on self-assessment analysis which will include theories like Belbin, Tuckman andKolb in order to understand about key employability skills.MAIN TASKOverview of Ryanair AirlinesRyanair is number one airline of Europe that carries around 130 million passenger peryear. It has been analysed that, more than 2,000 flights take off from 86 airports in all over worldon daily basis. Airlines is famous for its low fare which has helped them in maintaining highrange of customer base. Ryanair is having over 13,000 staff members that are highly skilled andcarrying vast knowledge related to aviation.In middle of 2017, flights of this airline flew with more than one billion customers fromone place to another which has never done before by any airlines in past.1
(Sources: Growth of Ryanair Airlines, 2018)From above mentioned graph, in past few years there is an increase can be seen in growthof Ryanair Airlines. This has helped them in becoming number one airline of Europe whichcarried 1 billion passengers in all over world.Key Business and customers of Ryanair AirlinesRyanair Airlines operates over 1800 routes in all over world. Apart from this, they keepseye on safety records which has helped them in passing from different tests over 33 years.Around150, 737-800 Boeing Aircraft, Ryanair is having at current time. On the other hand,almost 1.5 million people majorly visits online website of this airlines.2Illustration1: Growth of Ryanair Airlines, 2018
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