GSBS6002 Foundations of Business Analysis
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The University Of Newcastle Australia
Foundations of Business Analysis (GSBS6002)
Added on 2020-05-04
GSBS6002 Foundations of Business Analysis
The University Of Newcastle Australia
Foundations of Business Analysis (GSBS6002)
Added on 2020-05-04
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Running Head: FOUNDATIONS OF DATA ANALYSISFoundations of Data AnalysisName of the StudentName of the UniversityAuthor Note
1FOUNDATIONS OF DATA ANALYSISExecutive SummaryThis research is conducted in order to identify the frequency of online and offline card frauds andunderstand the need of reducing the card fraud and the service time that is required to solve theissue. It has been observed that online card fraud is more likely to occur than offline card fraudand the company should adopt better security plans to reduce this issue. Further, the overallsatisfaction of the customers is influenced by ‘response time’, ‘the level of advice’ and ‘the levelof communication’ of the credit card fraud resolution team. Thus, these services provided by thecompany should also be improved.
2FOUNDATIONS OF DATA ANALYSISTable of Contents1.0 Introduction................................................................................................................................32.0 Research Design........................................................................................................................43.0 Hypothesis Development...........................................................................................................54.0 Statistical Technique and Justification......................................................................................65.0 Results and Interpretations........................................................................................................75.1 Test for Question 1................................................................................................................75.2 Test for Question 2..............................................................................................................105.3 Test for Question 3..............................................................................................................125.4 Test for Question 4..............................................................................................................135.5 Test for Question 5..............................................................................................................146.0 Analysis and Summary of the Results.....................................................................................167.0 Recommendations....................................................................................................................16REFERENCES..............................................................................................................................17
3FOUNDATIONS OF DATA ANALYSIS1.0 Introduction One of the largest networks in the world in retail electronic payments is operated by thecompany Visa Inc. The company is also one of the most recognized brands in financial servicesacross the world. The company provides a lot of facilities to the global commerce. Thesefacilities include information and value transfer within some financial institutions, consumers,businesses, merchants and government entities. There are a lot of types of fraud cases that are going on in the world nowadays. The mostfrequent fraud case that is happening now is credit card fraud. This type of card fraud ishappening online as well as offline. Thus, this credit card company Visa Inc. is running thisresearch to identify some specific issues and reduce the frequency of card fraud.The primary objectives of this research are discussed as follows. To identify whether the number of card fraud is experienced differs across gender.To identify whether there is any difference across age group of people regarding cardfraud. To determine whether the average time that is required to resolve the problem of cardfraud is less than 12 hours or not.To determine the frequency of occurrence of online or offline card fraud. To determine whether there is any difference between the frequency of online and offlinecard fraud.To identify the influence of customers’ satisfaction scores of ‘response time’, ‘the levelof advice’ and ‘the level of communication’ on the overall satisfaction with the creditcard fraud resolution team.
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