Functional Areas and Required Skills in IOM Electronics Ltd.

FUNCTIONAL AREAS

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Functional Areas of the organisation...........................................................................................3
Skills needed by the employees ..................................................................................................4
CONCLUSION................................................................................................................................4
REFERENCES................................................................................................................................5

INTRODUCTION
Functional areas refers to the team or group of the employees that are skilled and engaged
in similar activities or perform same field of the job (Nawaz and Koç, 2019). IOM electronics
Ltd. Is a company that is involved in manufacturing and sales of electronic products. Functional
areas of the business plays an important role in the growth of the business. This report will
discuss about the functional areas of the IOM electronics Ltd. Along with the skills that are
required by the employees to perform the job in the business.
MAIN BODY
Functional Areas of the organisation
There are various areas of the business that are involved in the different activities of the
business. Following are the functional area of the IOM electronic Ltd.
1. Sales: This functional area of the IOM electronics is involved in the sale of the electronic
products of the business. In this area employees are engaged in the selling of the final
product that is manufactured in the company. Sale is considered to be the crucial part of
the business as the revenue is generated with the sale of the business (Locander,
Weinberg and Locander, 2018). It is necessary to identify the sale target for the
functional area or sales department of the company. In IOM Ltd., is has been found that
the customer generally prefer quality product in the electronics. Approach has been made
by the business to receive the idea of the function of the product.
2. Marketing: it refers to the preparing the strategy to increase the sale and customer
interaction with the help of advertising and marketing approach. Marketing plays an
important role in raising sale of product in the market (Gök, Hacioglu and Peker, 2018).
It includes the identification and fulfilment of the needs and wants of the customers. The
marketing functional area of the IOM electronics tries their best design, promote and
update the website of the company. The marketing area develop advertising on the social
media, television and other internet platform to increase the reach of the business.
Product of the IOM electronics is promoted with the help of various approaches by the
marking department in the organisation
3. Human Resource: Human resource is the most important asset in the organisation.
Management of the human resource is essential part in the smooth running of the