Report on Fundamental of Management

RUNNING HEAD: FUNDAMENTAL OF MANAGEMENT
FUNDAMENTAL OF MANAGEMENT
Name of the Student:
Name of the University:
Author’s Note:

FUNDAMENTAL OF MANAGEMENT1
Executive summary
This report aims to analyse the organising factor of Ryanair Airline. This report identifies that
though this organisation offers the lowest fare in Europe yet the customer service of this
company is not in good condition. The authority of this company has to develop a training and
development program to transform the workforce of this company into an efficient workforce.
This company has to focus on training and development program, communication skill, technical
skill, and overall knowledge about the services, provided by this company. It will help this
company to develop an efficient workforce. It will help this company to create a loyal customer
base by providing the best customer service.

FUNDAMENTAL OF MANAGEMENT2
Table of Contents
Introduction:....................................................................................................................................3
Company background:.....................................................................................................................3
Analysis of organising perspective of Ryanair:...............................................................................4
Customer service of Ryanair:......................................................................................................4
Identification of the problem:......................................................................................................5
Initiatives of Ryanair:..................................................................................................................6
Recommended solution:..................................................................................................................6
Outline of the plan:..........................................................................................................................8
Training and development program:...........................................................................................8
Communication skill:...................................................................................................................9
Technical skill:.............................................................................................................................9
Detailed knowledge about the services:....................................................................................10
Conclusion:....................................................................................................................................10
References:....................................................................................................................................12
Appendices:...................................................................................................................................14

FUNDAMENTAL OF MANAGEMENT3
Introduction:
The success of a business organization depends on the appropriate leading approach,
organizing ability, controlling ability and planning. In the 21st century, there are various
management strategies, framework and tools are used by the manager to overcome any business-
related challenges. This report aims to analyse Ryanair Airline. This report will identify areas,
which needs to be modified, among planning organising, leading, and control. The area needs to
be identified which is underperforming. An appropriate initiative of the management of this
company can help this company to become more effective and efficient. It can be said that the
customer service of this company is not adequate. This report will analyse the customer service
of this company as a part of organising ability of Ryanair Airlines and provide a solution to
improve customer service. It can help this company to provide the best customer experience.
Company background:
Ryanair Airline was formed in 1984. Headquarter of this company is situated in Dublin,
Ireland. Ryanair Dac, Buzz, Malta and Lauda are the parent company of Ryanair Airline
(Ryanair.com 2020). Present CEO of this company is Michael O’Leary (Ryanair.com 2020).
According to the senior executive of this company, Ryanair Airline is the greenest and largest
airline group. This airline connects more than two-hundreds of destinations in forty countries
(Ryanair.com 2020). The mission of this company is “to offer low prices that produce improved
passenger traffic while maintaining a constant focus on cost containment and efficiency
operation” (Ryanair.com 2020). The vision of this company is to establish as Europe’s leading
scheduled passenger airline through constant development and low fair service. The vision
statement of this business organisation is to create a world where passengers fly for free. In 2019,