This paper focuses on a fundraising event for children suffering from autism, including the marketing plan and risk management. Suppliers, project planning, financial plan, logistics, catering, and hospitality are discussed.
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Running head:FUNDRAISING FOR CHILDREN SUFFERING FROM AUTISM Fundraising for children suffering from Autism Name of the Student Name of the University Author Note:
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1FUNDRAISING FOR CHILDREN SUFFERING FROM AUTISM Table of Contents Introduction to your Event...............................................................................................................3 Suppliers..........................................................................................................................................3 Project Planning...............................................................................................................................4 Financial Plan..................................................................................................................................4 Logistics...........................................................................................................................................5 Catering and Hospitality..................................................................................................................6 Marketing Plan.................................................................................................................................6 Risk Management and Legalities.....................................................................................................6 Conclusion.......................................................................................................................................7 Reference.........................................................................................................................................8
2FUNDRAISING FOR CHILDREN SUFFERING FROM AUTISM Introduction to your Event The notable determination of the paper is to focus on a fundraising event for children suffering from autism in the city of Cambridge located in Canada which is scheduled on 15th April 2018. The paper will be very much useful for the readers to understand the complexities of the event along with the marketing plan and the risk associated with the event. The event will be attended by few ministers of Cambridge. The main reason behind this fundraising is to create awareness among both the children suffering from the autism and as well for other attendees of the event. Their interest will mainly depend upon the list of activities which is generally conducted in a fundraising event. The following unit of the paper will be highlighting the suppliers associated with this peer to peer fundraising event. Suppliers The suppliers of this peer to peer fundraising event are as followings: Accessories of the event will be supplied by the suppliers of the organization, the supplierswillbe fromthesamecityasthequalityoftheproductswillnot be compromised. There are lots of fundraising products which are needed in this event such as the vegetables, fruits, gift boxes, fruit baskets which are provided by the local suppliers. The customized medals, tokens, awards and other prestigious gifts are also provided by suppliers of the organization.
3FUNDRAISING FOR CHILDREN SUFFERING FROM AUTISM Project Planning The planning of this fundraising event are discussed in the below table. Phase 1Allocationofthefinancialandhuman resources for the event Phase 2Logistical and management plan of the event considering the risks Phase 3Clearly defining the role of each stakeholder of the project Table 1: Project Planning (Source: Created by the author) Financial Plan The financial plan for the upcoming fundraising event will be stated in this section of the paper. Each of the stakeholder associated with this fundraising event should be considered in the financialplan(Rosenblatt,2018).Thetotalallocatedbudgetwhichwillcoverupthis fundraising event is $100000 USD. The sources of the finance are as followings: The primary shareholder of the fundraising event providing $60000 USD. The government of Canada will be providing a financial aim of $20000 USD. The financial help coming from different non-governmental organization is around $20000 USD. However, it can be also said that below financial plan of the event is needed to be revised if additional sponsors are there for this event. The following table can be very much helpful to understand the stakeholders associated with this fundraising event and the budget allocated for each of them. Stakeholder of the eventAllocatedfinancefor
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4FUNDRAISING FOR CHILDREN SUFFERING FROM AUTISM the stakeholder Professional staff of the event$5000 USD Supplier of the raw materials$2000 USD Infrastructure cost$5000 USD Sales and marketing cost$30000 USD Other additional costs such as transportation cost and medical facilities $5000 USD Event Manager$20000 USD Guest and VIP manager$4000 USD Event assistant$29000 USD Table 2: Financial Plan of the fundraising event (Source: Created by the author) The role of the marketing team will be very much important for the invitation of the chief guests of this event. The target audience will be invited with the help of the event manager. Logistics High skilled project planners are needed to be hired by the event manager in order to deal with the complexities of the logistics for the event. The planning of the procurement, storage of therawmaterials,storageofthefinancialreports,storageoftheessentialinformation, distribution of concepts of autism among the invited guests is the prime responsibility of the event manager who is allocated a budget of $20000 USD (Grinker, 2018). The participant support for the event are as followings: Support from social media Post survey Fundraising program.
5FUNDRAISING FOR CHILDREN SUFFERING FROM AUTISM Incentive fulfillment. Program management. Catering and Hospitality The booking of the performers for this event will be done by the event manager of this event as a budget of $29000 USD is already allocated for the performers of this event. The scheduling of each of the performer will be planned entirely by the event manager of the event. The role of the event manager are also very much important in providing the drinks and food for the invited guests. The hospitality for the guest of this event such as the management of the car parking area will be also managed by the manager (Deihl, 2016). The registration, as well as the floor plan for this event such as the scheduling of the rooms, can be managed by the event manager as well. The hospitality of the project involves the management of the activities in the cloakroom. The attire of the audience will be also managed by the event manager of the event. Marketing Plan The entire marketing plan for this event will be planned by the event manager of the event. The target audience will be invited using two consecutive methods such as the telephonic conversations as well as with the help of social media platforms such as Facebook, where an event page will be created and all the target audience will be the details of the event such as the Venue and time of the event. Risk Management and Legalities The risk associated with this fundraising event such as the financial management, compliance with the charitable registration laws, lack of clarity of concepts which will be highlighted about the disease and the lack of transparency of the entire transactions will be
6FUNDRAISING FOR CHILDREN SUFFERING FROM AUTISM solved in a professional manner by the professional staffs of the event who is aware of the insights of the disease as well as fundraising events (Brown, 2017). The above-discussed risks can be mitigated with the help of the risk management plan which has to be created and implemented by the professional staffs of the event. Conclusion Thus, the paper is very much helpful to understand the activities of the suppliers for this event, project plan for the event in terms of three phases, financial and marketing plan. The report also focuses on the hospitality of the target audience and the management of the risk associated with the project.
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7FUNDRAISING FOR CHILDREN SUFFERING FROM AUTISM Reference Brown, S. X. (2017). Service Dogs for Children with Autism: A Parent's Perspective (Doctoral dissertation, Chestnut Hill College). Deihl, M. B. (2016). Parents of children with arthritis-related diseases: An examination of knowledge of and participation in select support programs and services offered by the Arthritis Foundation. Grinker, R. R. (2018). Who Owns Autism? Economics, Fetishism, and Stakeholders. In Autism in Translation (pp. 231-249). Palgrave Macmillan, Cham. Rosenblatt, A. (2018). Autism, Advocacy Organizations, and Past Injustice. Disability Studies Quarterly, 38(4).