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General Motors Case Study PDF

   

Added on  2020-12-18

14 Pages3174 Words422 Views
Foundation ProjectResearch Plan

Table of ContentsINTRODUCTION...........................................................................................................................1Research Question: .........................................................................................................................1Literature Review.............................................................................................................................1Research Limitation.........................................................................................................................4Research methodology.....................................................................................................................4Research ethics.................................................................................................................................8CONCLUSION ...............................................................................................................................9REFERENCES..............................................................................................................................12

INTRODUCTIONIt is a fact that money does not always acts as a motivator for those individuals whoprefers self-actualization and esteem. In order to satisfy their needs in best effective way it isessential to offer them non-monetary benefits incentives only(Agarwal and Randhawa, 2013).There are certain non-monetary benefits that include, Job enrichment, Promotion opportunities,Praise and recognition and security of service. Present case study has been conducted on,General Motors which is a multinational automotive corporation founded in the year 1908 whilehaving its headquarter in Detroit, Michigan. Company engage in the offering of products like,Commercial vehicles, Automotive parts and Auto-mobiles. General Motors believes thatemployees act as one of the most important resource for organisational success for this they offernon-monetary benefits in order to satisfy their workers self-actualization and self-esteem needsin best effective way.Employee retention is a formative concept in which organisation providewide range of benefits to retain them in organisation place for long time. Aim: An examination of the relationship between non-financial incentives and employeeretentionResearch Question: Does non-financial incentives aid General Motors to retain its employees for long run?Importance of non-financial incentives in a company.What is the Role of non-financial incentives in retaining employees in General Motors.What are the Strategies related with non financial benefits that can be used byorganisation in order to retain employees for long run.Literature ReviewImportance of non-financial incentives in a companyAs per the view point of (Agarwal, R. and Randhawa, 2013). Non-financial financialbenefits acts as an those types of rewards which is not an employee's par part. These types ofbenefits do not cost big amount for a company but carry most significant weight. Non-financialbenefits help an organisation to motivate and encourage their employees in a best effective wayin order to accomplish their goals. Non financial reward system model will effectively aid anorganisation in order to motivate their employees, in this model time off, activities and employeeof the month techniques are used by company. In general motors non-financial incentives impact1

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