Global Business Environment Assessment 1

Business Environment
Assessment 1

Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
An inclusive introduction to the context of international business and business environmental
analysis and organizational strategy............................................................................................3
Brief introduction to the selected developing country (A developing country of your choice).. 4
Application of theories of business environment on the selected context/Country (PESTLE,
Porters Diamond, Value Network, Porters Five forces, Hofstede, etc). .....................................5
Critical evaluation of opportunities and challenges that are present and how to manage aspects
of corporate governance, business strategy and cultural sensitivity when doing business in the
selected country supported by relevant examples........................................................................7
Discuss and analyse the different barriers experienced by foreign businesses in the selected
country supported by different examples. ...................................................................................8
Provide appropriate strategies and other relevant recommendations to enable the company to
succeed in the selected developing country.................................................................................8
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

INTRODUCTION
Global business environment may be undertaken as the state of affairs into several
autonomous territorial divisions and the factors exogenous towards home atmosphere of firm that
influences the decision making upon resources utilisation and abilities. Additionally, it is the
acknowledgement of business domestically and globally. Moreover, global business is regarded
as the business entity that facilitates their facilities across the world to its clients. In addition to
this, its key target of international business is to obtain the maximum profitability through
utilising various means of marketing such as an advertisement, promotional strategies and
utilisation of internet. For this report, the selected organisation is Marshfield Bakery Plc is the
known bakery business. It was developed in year 1984 and founded by Lynne and Paul White.
Moreover, this mainly deals in premium and effective quality cakes within United Kingdom.
Areas included in the present report are brief introduction about international business, business
environmental analysis and organisational strategy and chosen developing country. Moreover,
application business environment models, opportunities and challenges and different barriers by
performing business internationally. Apart from this, some strategies and recommendation are
also provided in this report.
MAIN BODY
An inclusive introduction to the context of international business and business environmental
analysis and organizational strategy.
International business is considered as the acknowledgement of business domestically and
globally. Moreover, global business is regarded as the business entity that facilitates their
facilities across the world to its clients. In addition to this, the key intents of international
business is to obtain the maximum profitability through utilising various means of marketing
such as an advertisement, promotional strategies and utilisation of internet. Additionally,
business environmental analysis is regarded as the study of both external and internal
environmental factors which are associated with ventures with an intent to identify how those
factors impacts the business. Organisational strategy is undertaken as the longer period plans
which allocates how firm plans for using their resources in order to assists its goal. Organisations
such as Marshfield Bakery Plc apply those strategies to aid them in meeting its objectives and
form strategic plans.
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Briefly discussing the chosen developing country
China is by and by an upper-focus pay country. Additionally, it is a creating influence on
other making economies through trade, adventure, and considerations. Enormous quantities of
the confusing improvement challenges that China faces are relevant to various countries,
including advancing to another advancement model, speedy developing, fabricating a monetarily
wise prosperity structure, and propelling a lower carbon energy way. Following certifiable GDP
advancement of 8.1 percent in 2021, improvement has been proposed to move back to 5.0
percent in 2022. The gauge depicts the positive changes in current: Interior involvement has
been lowered with downfall of the financial environment along with the assertion in the war
affected country Ukraine. In like manner, COVID attacks have become more normal and all
over. China is at this point experiencing the greatest COVID wave since the completion of the
public lockdown in March 2020.In the substance of these shocks, the experts have revealed a
basic delivering of procedure. The 2022 monetary arrangement leaves space for a money related
expansion in up to 2.7 percent of GDP. Bets are determinedly on the disadvantage and
consolidate a shockingly noteworthy overall stoppage, a more long getting through product
esteem shock, and more serious financial strain among property engineers. China similarly
remains at risk for re-uplifting COVID eruptions, which could provoke enormous financial
unsettling influence. In a weakness circumstance, monetary improvement could move back to
4.0 percent in 2022.
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