Assignment on the Global Business Environment

Added on -2020-06-06

Key factors of cost, market, environment, and competition drive global commerce and trade. The complexity of strategic challenges to be faced by organizations when operating in a global environment. A&R Cambridge Ltd which is British manufacturing of Hi-Fi Equipment based products. Evaluate different ways an organization's decision-making can work effectively in a global context. Determine and articulate the various routes to internationalization for the organization.

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GLOBAL BUSINESSENVIRONMENT
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1P1 Key factors of cost, market, environment and competition which drive global commerceand trade.................................................................................................................................1TASK 2............................................................................................................................................5P2 Complexity of strategic challenges to be faced by organisation when operating in globalenvironment............................................................................................................................5TASK 3...........................................................................................................................................7P3 Evaluate the impact that globalisation would have on organisation.................................7P4 Evaluate the influences of ethical and sustainable globalisation on organisation's functions................................................................................................................................................8TASK 4..........................................................................................................................................10P5 Evaluate different ways in organisation's decision making can work effectively in globalcontext..................................................................................................................................10P6 Determine and articulate the various routes to internationalisation for organisation.....11CONCLUSION..............................................................................................................................12REFERENCES .............................................................................................................................14
INTRODUCTIONBusiness environment consist of internal and external factors which is affecting ondecision making process of each and every corporation existing in UK. For a businessorganisation, it is require that they build business structure globally to getting effective growthand income easily (Asif and et. al., 2011). Business environment is a combination of twodifferent factors that influence operational and functional activity of an organisation. Each andevery organisation operate their business activity in global environment to getting higher growthand profitability effectively. For an organisation, it is required that they analyse each and everyfactors to expend their business in different countries. This project report is based on A&RCambridge Ltd which is British manufacturing of Hi-Fi Equipments based products. Thisorganisation was established in the year of 1976 by several students of University of Cambridge.This is a small and medium enterprise. This research report include different key factors forglobal trade, complexness of strategic situation faced by organisations and different influences ofglobalisation. At last it includes Analysis for ethical and sustainable globalisation, different waysof decision making and key barriers that routes for internationalisation. TASK 1P1 Key factors of cost, market, environment and competition which drive global commerce andtradeGlobalization is a concept of movement in different countries in order to exchange goodsand services, capital as well as commodities on international level. By globalisation process, anorganisation can get higher competitive advantages by introducing new products in target marketafter implementing effective cost.Factors that drive globalisation - Technology – This factor has major influence in each field in order to rise import andexport services at international level. A&R Cambridge Ltd requires to consider technologicalfactor in their business while expanding their services in different countries (Bar-Isaac andShapiro, 2013) . through technology company can manage their global commerce and tradebecause it involve several latest apps and equipments. Competition – These are the existing organisation in target market that can be a majorcompetition for a new firm. For A&R Cambridge Ltd, it is required to identify their major1
competitors and its strategies before the movement in new country. If competition is increasingthen every company want to expand their business and start doing commerce as well as trade. World demand – For a business firm, it is required to identify requirement of specificproduct at global level because it influence in business procedure and activities at the time ofglobalisation. If demand is increasing at world level then goods and services trade will alsoincrease for fulfilling it. In the concept of globalisation, different key factors of an organisation helps to provideeffective services and contribution to manufacturing firm on global level. This process includesfour elements such as Cost, market, environment and competition which is also known as globaltrade and commerce elements.(Adger,2013) These factors are required to manage in appropriatemanner or needs to utilise easily for getting desired outcomes. Frame work for those elements aregiven below as - COSTFor A&R Cambridge Ltd, it is required to consider cost effective as well as costinvestment strategies while adopting globalisation concept for their firm. A single nation marketmight not be enough for a business to grab possible opportunities for desired growth. So for this,it is required for A&R Cambridge Ltd to scale up in different countries to make dramaticchanges in their marketplace. At the time of these occurrence the goal of firm should have to bethe maximisation of investment cost to attaining possible success easily. At the time of takingglobal decisions, cost will probably leads to be a tough decision in order to making effectivestrategies for market leadership. Therefore, to grabbing maximum opportunities A&RCambridge Ltd needs to provide their products and services to target customers on the leading aswell as lower prices (Boons and et. al., 2013) . MarketGlobalisation doesn't mean to serve services on entire globe, so for this A&R CambridgeLtd needs to cleverly deciding specific choice to spend their resources in desired countries. Thisstrategy is based on market condition and demand for organisation's product which helps inproviding growth opportunity to firm. For effective expansion, A&R Cambridge Ltd needs todetermining where they wants to invest capital for splitting their products and services neartarget customers. This process requires a proper research which can be available on different2

Major Factors Affecting International Business

The conclusion of project report on global business environment with reference to A&R Cambridge Ltd which is British manufacturing of Hi-Fi Equipments based products. This organization was established in the year of 1976 by several students of the University of Cambridge. This is a small and medium enterprise. This research report includes different key factors for global trade, the complexness of strategic situation faced by organizations, and different influences of globalization. At last, it includes Analysis for ethical and sustainable globalization, different ways of decision making, and key barriers that route for internationalization.

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