Impact of Business Environment on British Petroleum: A SWOT Analysis

Global Business Environment

Table of Contents
INTRODUCTION......................................................................................................................3
MAIN BODY.............................................................................................................................3
SWOT analysis.......................................................................................................................3
SWOT analysis of British petroleum.....................................................................................3
Impact of business environment on business function...........................................................5
CONCLUSION..........................................................................................................................5
REFERENCES...........................................................................................................................6
Books and journals.................................................................................................................6

INTRODUCTION
Global business environment can be defined as external forces which are surrounded
the business firm and can impact its decisions and operations. There are number of challenges
within organisation fees within the market these can act as an opportunity and threats for an
organisation where it have to use its strength and identify the weaknesses for dealing with
them. In context of this report, chosen organisation is British petroleum, it is in British
multinational company which mainly deals in oil and gas. Headquarter of BP is situated in
London UK. It is one of the seven super major giants in oil and gas industry. In this report
there will be SWOT analysis of British petroleum where its strength, weakness, opportunities
and threats will be analysed for identification of internal factor. This report will also consist
impact of business environment on British petroleum functions which are marketing and
HRM (Oyedele, 2016).
MAIN BODY
SWOT analysis
SWOT analysis that Framework which is used by an organisation to identify strength
weakness and threats for making effective business plan strategy survival in dynamic
business environment (Hakanen, Helander and Valkokari, 2017).
SWOT analysis of British petroleum
There is a SWOT analysis of British petroleum which is the leading British
multinational supergiant in oil and gas industry. There is evaluation of strength, weakness,
opportunities and threats.
Strengths Weakness
 Diversify interest: British petroleum
is operating in number of business is
it just not depend on the energy or
fuel aviation. company have number
of subsidiaries like Amoco, ARCO,
BP express, BP connect, BP travel
centres and many more health
company in management of risk
which arise because of economic
 Ethical Issues: There are lots of
ethical issues which are faced by
British petroleum which are directly
related to social factors. British
petroleum pacing number of scandals
which are related to dishonest
transaction from employee and these
controversies are directly impacting
on a firm's profit as well as brand