Positive and Negative Impacts of Macro Environment on Global Events Industry

GLOBAL EVENTS

TABLE OF CONTENT
• INTRODUCTION
• P5
• P6
• CONCLUSION
• REFERENCES

INTRODUCTION
• Global events can be defined as those events who have
global reach. In this large number of audiences are being
involved like for example Wimbledon, FIFA. Present report
will lay emphasis on Olympics 2012 that was hosted in
London.
• Report will also lay focus on the global events industry
including its structure and organization and the role of
different types of events in society. It will also lay
emphasis on the positive and negative impact of macro
environment factor on industry.