Positive and Negative Impact of Global Events on Macro Environment

Global Events

Table of Contents
 Introduction
 Positive and Negative impact on Macro Environment
 Brief analysis of discussion
 SWOT Analysis
 Critical analysis
 Recommendation for effective planning
 Conclusion

Introduction
Different types of plans are organised by event industry that attracts many people to participate in events
and enhance their knowledge. This consider as unique opportunity which helps to broaden the business and
experience. It also helpful to increase the global network by creating many international events. This
presentation covers positive and negative impacts of global events, specific events that minimise the
adverse impacts and maximise profits, SWOT analysis that helps to make successful planning of some
particular events are discuss in this report.

Positive and Negative Impact of Macro Environment
Macro environment is related to external factor which are important to analyse tin order to know the
impacts on business industry. The positive and negative impacts of macro factors on global events are as
defined: