Impacts of Global Events on Decision-Making and Organisational Behaviour

This presentation discusses the impacts of global events on decision-making and organisational behaviour. It evaluates macro environmental factors, provides recommendations for improvements and solutions, and uses SWOT analysis to evaluate the Summer Olympics of 2012. The presentation also includes a critical evaluation for successful planning of its events.

Global Events PART B

Table of content
• Introduction
• Impacts of global events on decision-making as well as organisational behaviour
• Evaluation of macro environmental
• Recommendations for improvements and solutions for a specific event
• SWOT analysis tool
• Critical evaluation for successful planning of its events
• Conclusion
•

Introduction
• Event can be understood as a social occasion or
activity that occurs to gather significant public
investment. Therefore, global events can be
understood as a social gathering of population
for a limited time period that requires certain
amount of public investment for the events
happening globally.

Impacts of global events on decision-making
as well as organisational behaviour

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• PESTLE can be understood as a
methodological framework for
suggesting factors that affects the
macro environment of the firm
dealing with strategies for decision
making and organisational behaviour.

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Political factors include political stability and good political relations with other
countries.
• Positive: Political structure of London is stable and it maintains good relations
with other nations, which allows them to organise global events such as Summer
Olympics of 2012 smoothly.

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Economic factors are those which lays positive or negative impact on country's
economy.
• Positive: Organising global events such as Summer Olympics of 2012 has
positively affected the GDP of London, UK.

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Social factors are considerably education, age, culture or religions, etc. followed in
a country.
• Positive: London has a large number of well-educated population which calls for
huge growth and development for understanding new concept of such global
events.

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Technological factors can be understood as advanced and innovative technological
infrastructure
• Positive: Higher level of internet connectivity in the city of London creates a
great opportunities for the organising and broadcasting such global events.

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Environmental factors include weather conditions in and outside the event
prevailing in a country.
• Positive: There is continuous incoming of visitors due to the popularity of the
games such as Summer Olympics of 2012 which proves to be positive
environment in London.

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Legal factors are possibly policies or laws to protect the rights of people
regarding their existence such as laws against inequality or discrimination.
• Positive: The Equality Act of 2010 in London protects the rights of people
regarding any sort of discrimination practices in the global events like
Summer Olympics of 2012.

Evaluation of macro environmental factors
• External factors in macro environment includes political, economic, social,
technological, environmental and legal factors which altogether affects the
decision making and organisational behaviour in the firm. Summer Olympics of
2012 in London have led political agreements with several countries providing
several substances for international social, environmental, economic and political
change.

Recommendations for improvements and
solutions for a specific event
• Maintaining good relations with other countries is essential for conducting such
events at global level. Global events such as Summer Olympics of 2012 should
check for their relationships with other countries for smooth running of its
operations.

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• Providing job security to the employees working for organising these events such
as Summer Olympics of 2012.
• Appropriate weather forecasts are essential to prevent sponsors to face any losses
regarding failure of an event due to extreme weather conditions.

SWOT analysis tool

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• SWOT analysis is a planning tool for
developing and understanding
strategies related to decision making
regarding internal processes of the
firm.

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SWOT Analysis of Summer Olympics of 2012 is given below:
Strengths:
• Widely known
• Efficient management

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Weaknesses:
• Poor network channels
• Less effective broadcasting channels

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Opportunities:
• Betterment in game image
• Involvement of several domestic businesses

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Threats:
• Less choice of interest
• Lack of awareness

Critical evaluation for successful planning
of its events
• Experience based Attendee outcomes: Experience based attendee outcomes can
be derived in terms of the experiences that visitors or attendees had. This may
improve the working or organising these events such as Summer Olympics of
2012.

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• Tangible outcomes: Tangible outcomes refers to the results that can be
generated and evaluated in terms of revenue.
• Intangible outcomes: Intangible outcomes such as feedbacks, remarks or
suggestions through online media.

Conclusion
• This assessment is concluded with the essential information, provided on
the topic of global events. Various kinds of global events that are held in
various forms such as Olympic games, Expos, World cups, Cultural
festivals and many more.

References
• Capobianco and Et.Al, 2021. Toward a sustainable decommissioning of offshore platforms in the
oil and gas industry: a PESTLE analysis. Sustainability.13(11), p.6266.
• Casañ,. J., Alier, M M. and Llorens, A., 2021. A collaborative learning activity to analyse the
sustainability of an innovation using PESTLE. Sustainability. 13(16), p.8756.
• Christodoulou, A. and Cullinane, K., 2019. Identifying the main opportunities and challenges from
the implementation of a port energy management system: A SWOT/PESTLE analysis.
Sustainability. 11(21). p.6046.

Thank You