Challenges and Risks in Joining International Tourism Partnership for London Hotel

This report discusses the challenges and risks faced by a London Hotel after joining the International Tourism Partnership. It highlights the effects of ITP, risks, key challenges, and limitations to the hotel's growth.

Global Hospitality and
Tourism Issues

Table of Contents
INTRODUCTION...........................................................................................................................................3
MAIN BODY.................................................................................................................................................3
Case study...............................................................................................................................................3
CONCLUSION...............................................................................................................................................5
REFERENCES................................................................................................................................................6

INTRODUCTION
The International tourism partnership connects the world’s best hotel companies to take
essential actions for safety of environment and social responsibility. The international tourism
partnership conducts a responsible hotel business in the hotel industries. International tourism
partnership works with the world’s biggest hotel companies. London hotel is one of the largest
hotel companies in United Kingdom. Hotel industries play an important role in improving the
world’s economy. The major part of the world’s economy is generated from the hotel companies.
This report will include the various challenges that can be faces by the hotel company after
joining the international tourism partnership. This report will also highlight the effects of ITP,
risks, key challenges and limitations to the hotel’s growth.
MAIN BODY
Case study
As a member of a board of directors of a London Hotel, the hotel should join
International tourism partnership to reduce carbon emissions at scale. ITP helps to decide the
hotel industries goals for a sustainable future (Liu., 2017. Hong Kong 2016). International tourism
partnership encourages the hotel companies to adapt the changes according to the society and
environment. In the ITP hotel industries inspire for working together to gain collective ambitions
and success.
International tourism partnership has a main objective for the hospitality sector is to drive
responsible business by taking care of environment and society (Zhang and Cobanoglu., 2019).
Join the international tourism partnership is very essential for the hotel industries to reduce the
carbon emission. Carbon emission generates a huge diverse impact on the biodiversity and
communities. Hotel industries are responsible about 1% of carbon emission and then it will
enhancing its negative environmental impacts. So that hospitality sector should have to take
essential actions to reduce Carbon emissions. The hotel sector requires reducing and accounting
for its climate impacts, for that it is necessary for the London Hotel to join International tourism
partnership. For the safety for environment hotel companies should be accountable for their
carbon emission.
Important steps taken by International tourism partnership
ITP takes a best initiative such as Hotel carbon measurement initiative (HCML). The
hotel carbon measurement initiatives is a tool and methodology which helps the hotels to report
on carbon emission and also generates reports in a consistent way (Cró and et . al., 2020). The
international tourism partnership takes necessary actions to works closely with stakeholders and
members to develop resources and practical products to develop the responsible business agenda
for hotel industry.

Key challenges and issues and risks to the hotel’s growth
The international tourism partnership offers a non-competitive platform for the leaders of
hotel industry to work collaboratively, build relationships and share ideas to make the hotel
company as world’s most responsible hotel industries (Carvalho and Fernandes., 2020). There are
many key issues and challenges in the hotel industries areas such as carbon emission, youth
unemployment, human trafficking, sustainable supply chains, water stewardship, fair labor
standards etc.
The human trafficking working group of the International tourism partnership has
developed excellent resources to assist hoteliers and recognize these risks. The major goal of ITP
is to embrace science based targets and inspire the wider hotel industries to join in decreasing
emissions at scale (Sanjeev and Birdie., 2019). The ITP takes necessary actions for young
employment. International tourism partnership also implement a water stewardship programmes
to decrease the various people affected by scarcity of water. The London Hotel should have to
join the international tourism partnership because it helps to raise awareness regarding the
human right risks.
By working with the International tourism partnership, London Hotel Can gains more to
address the environmental and social issues that effect and influences the world around us. It
helps the hotel to become more responsible and efficient towards the society (Jones., 2016).
ITP creates good ideas and responsible ambition for the positive actions of hospitality
sectors. It helps to build higher efficiency. By join the ITP hotel company can able to enhance
their guest efficiency. New effeciecny is enhanced by the new technologies such as occupancy
sensors, variable frequency drives, efficient lighting and chiller or boiler upgrades. This system
is very useful for the hospitality sector. The major focus of the international tourism partnership
is to improve carbon efficiency. From this hotel will able to make proper planning and analysis
about it.
By joining the international tourism partnership, London hotel can expand their
efficiency of operations and equipment. Improves the renewable energy is also a great advantage
of ITP. It assists in enhancing the electrification. The another goal of the international tourism
partnership is to improve sustainability in the hospitality sectors.
For the effective step, the international tourism partnership launched Hotel carbon
management initiatives in 2011 with the world travel and tourism council (Roelofsen and Minca.,
2018). It’s a great collaborative step taken by the ITP to unite hotel industry to communicate and
calculate carbon emission in a consistent manner.

CONCLUSION
The international tourism partnership manages a responsible business in the hotel
companies. Join the international tourism partnership is very integral for the hospitality sectors to
decrease the carbon emission. Carbon emission creates a high negative impact on the
biodiversity and communities. International tourism partnership operates with the world’s well-
known hotel industries. The objective of the international tourism partnership is to enhance
sustainability in the hotel industries. International tourism partnership has a major goal for the
Hotels is to operate responsible business with the great assurance of environment and society.
The international tourism partnership focuses on essential actions to works with stakeholders and
members to generate resources and products to maintain the responsible business agenda for
hospitality industries.

REFERENCES
Liu., 2017. Hong Kong 2016: second global tourism and hospitality conference and fifteenth
Asia Pacific forum for graduate students research in tourism: 16–18 May 2016. Hotel ICON,
Hong Kong.
Zhang and Cobanoglu., 2019. The global conference on business, hospitality and tourism
research 2018. Anatolia. 30(1). pp.149-151.
Cró and et . al., 2020. Safety and Security Perception as Strategic Issues for Hospitality
Companies. In Strategic Business Models to Support Demand, Supply, and Destination
Management in the Tourism and Hospitality Industry (pp. 134-149). IGI Global.
Sanjeev and Birdie., 2019. The tourism and hospitality industry in India: emerging issues for the
next decade. Worldwide Hospitality and Tourism Themes.
Carvalho and Fernandes., 2020. Sustainable Tourism: What Trends Does Academic Production
Reveal?. In Contemporary Management Approaches to the Global Hospitality and Tourism
Industry (pp. 118-130). IGI Global.
Jones., 2016. International hospitality and tourism education-truly transnational?: Current issues
and challenges. CAUTHE 2016: The Changing Landscape of Tourism and Hospitality: The
Impact of Emerging Markets and Emerging Destinations. p.745.
Roelofsen and Minca., 2018. The Superhost. Biopolitics, home and community in the Airbnb
dream-world of global hospitality. Geoforum. 91. pp.170-181.