“The Republic of Korea has become a leading country in terms of exports with a 3 per cent share of the world’s merchandise export trade. Once a poor country, the Republic of Korea has invested in electronics, developing their own global brands that are sold both domestically and internationally. Currently, the two highest ranked brands in Korea are Samsung and Hyundai. Samsung is the number one brand in Korea and in 2014 it was ranked 18th in the FT Global 500 companies. Samsung is the largest semi- conductor manufacturer brand. It manufactures many consumer electronic devices including TVs, computers, microwave ovens and communication devices. Often over 50 per cent of products manufactured in the Republic of Korea are sold domestically, but they are clearly gaining recognition and sales worldwide.
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