Communicating During a Global Pandemic and Potential Issues - Business Communication

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Business communication is the process of
sharing the information among the people
inside and outside a company. Effective
communication can be defined as how an
organisation and employees interact in order
to reach to the goal of the company. The main
purpose of this to enhance the practices of
business management and leads to reduce the
errors from it.
Communicating during a global
pandemic and the potential issues

Background
• In the tough time of Covid-19, all the business organisation have found the
various methods for interacting with its users.
• Company can use the telecalling, telemarketing with emails, third party
functions and social media for video conferencing.
• There are various types of communication such as verbal, non-verbal,
written and electronic such as messages, telephonic calls, emails and voice
mails, hand written notes.

Linking the theories
1. Communication accommodation theory
2. Cognitive dissonance theory
3. Expectancy violations theory
4. Group think theory

Example solutions to the issues from real
companies
1. Organising regular meetings
2. Direct communication among employment