Global Strategic Management: Analyzing Strategies for Positive Contribution in Facebook

Global Strategic
Management

Executive Summary
Global business is the type of company which is operating its business across the world
and generating more revenue. Porter's generic model and BCG Matrix is being used to frame the
strategies which contribute to the positive outcome of the business. Pestel analysis and drive and
various model is being used in order to analyze the impact of external environment and the
resources of the company. Moreover, Mckinsey 7s model and gap analysis model is being used
in order to understand the actual end desire performance of the company by assessing the various
components of the business that includes structured style skills of the company.

Table of Contents
Executive Summary.........................................................................................................................2
INTRODUCTION...........................................................................................................................1
MAIN BODY ..................................................................................................................................1
TASK A...........................................................................................................................................1
Examine the business and corporate strategies about the positive contribution to the company.
......................................................................................................................................................1
TASK B...........................................................................................................................................4
Illustrate the internal and external environment analysis and understand how the complex
problem at Facebook were managed by CEO. ...........................................................................4
TASK C...........................................................................................................................................6
The explanation of major strategic tools which could be applied by the organization to
increase overall performance.......................................................................................................6
Examine the major concepts and models to develop and design the strategic planning.............8
TASK E............................................................................................................................................9
Evaluate the various contemporary strategic issues in strategy by using concepts and model.. .9
Suggestions and recommendations ...............................................................................................11
CONCLUSION .............................................................................................................................12
REFERENCES..............................................................................................................................13