Table of content Introduction Comparison between emerging and established sustainable tourism strategy Recommended strategy Contrast Conclusion References
Introduction •Sustainable tourism strategies encompasses the process under which positive experience amongst local residence is build by making strong commitment in favour of the external environment as well as local culture. •Itinvolvesdiverserecreational,accommodation,entertainmentaswellas nourishments activities that take place by preserving the interest of nature, human and animal wildlife.
Comparison between emerging and established sustainable tourism strategies •Emerging destination:East Anglia is one of the emerging destinations of eastern England and is recognised by the tourism due to its natural beauty like it is covered with glacial, valleys and rivers. •Existing destination: Cairngorms national park is basically situation in Scotland and has become existing destination as most of the traveller visit this place for carrying out outdoor sports activities.
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Recommended strategy for Emerging destination •Recommended strategy: Within this merging destination travel company should adopt of strategy likeoff season sustainable tourism destinationunder which environmentfriendlyproductsandservicesareoffertoattracttraveller throughout the year. It basically rejuvenate the energy of traveller by spending time with nature.
Recommended strategy for Existing destination •Focus on demand drivenstrategy helps the existing destination places to carry out comprehensive development plan and frequently attract traveller in terms to explore the place and recommend other as well. Focus to retain the requirements of traveller as well as sports fan. Along with that reusable bags needs to be replaced by plastics bags which encourages the requirements of residence.
Contrast •Both existing as well as emerging destinations works with that motive to safeguard the interest of environment, preserve natural beauty and according optimise use of resource. •Focus is given to reduce the carbon footprint due to which natural heating technologies like solar panels or windows are used to limit the use of electronic and cooling techniques.
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Conclusion •Based on above presentation it has been analysed that it is the responsibility of travel agent as well as tourism company to understand the requirement of national and international traveller in terms to accommodate their need. Adequate sustainable strategies need to be used in order to preserve nature as well as animal wildlife.
References Ali, A. and Frew, A. J., 2013.Information and communication technologies for sustainable tourism. Routledge. Cottrell, S. P., Vaske, J. J. and Roemer, J. M., 2013. Resident satisfaction with sustainable tourism: The case of Frankenwald Nature Park, Germany. Tourism Management Perspectives. 8. pp.42-48.