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Google’s European Commission Fine for Breaching Anti-Trust Laws

   

Added on  2023-04-06

6 Pages1112 Words155 Views
Running Head: GOOGLE 0
Management

GOOGLE 1
Contents
Issue: Google’s European Commission fine for breaching anti-trust laws.............................................2
References.............................................................................................................................................5

GOOGLE 2
Issue: Google’s European Commission fine for breaching anti-trust laws
Google is positioned as leading and dominant in the international markets for its general web
search through all of the European Economic domain. It is founded that Google has almost
90% share in most of the EEE Member states. The issue occurred when European
Commission has fined Google with €4.34 when it has breached the antitrust rules of EU
(Angela, 2017, p. 188). From the year 2011, Google is continuously imposing the illegal
restriction on operators of mobile network and device manufacturer of Android in order to get
the dominant position. It has imposed the penalty because Google has violated the antitrust
laws with the practices. In addition, European commissioner has stated that it is biggest fine
that is being issued for the antitrust violation.
Google was involved in three sorts of practices that had the objective of strengthening the
leading position where they are in separate markets or dominant. The first type is related to
Illegal typing of Google’s browser apps i.e. Google search where Google provides the mobile
apps as well as services in order to device assemblers as collectively. It comprise the Google
search app, Google play store, and its Chrome browser. Considering the commission enquiry,
device manufacturer has stated that play store is pre-installed in the devices. Therefore, the
commission of EU has found that this tying conduct is illegal as of the year 2011. Besides
this, the typing of Google Chrome browser is also illegal as of the year 2012. In addition to
this, Commission has also assessed the Google argument that tying of the Chrome browser
and Google search app were both essential as it will help Google to monetise its investment
in Android. In the end, not all respective arguments were founded well. Google also get the
billions of dollar from the play store alone. It will still benefit from the substantial brook of
revenue from the search advertising without any restriction (Laura, 2017. P. 119). The second
type concern about Illegal payment condition on the exclusive pre-installation of Google
search- It has got a significant financial benefit to some biggest device manufacturers. Due to
this, it has harmed the competition by reducing the incentive to pre-installing the competing
search apps. Commission has also investigated that a search engine of competitors is
incapable to reimburse the mobile network operator as well as device manufacturer
considering the loss of revenue share payment from the Google but it now also creates the
profit. On this basis, the conduct of Google is treated to be illegal between the year 2011 and

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