GOOGLE. COMPANY OVERVIEW  American multinational compa

GOOGLE

COMPANY OVERVIEW
 American multinational company
 Established on 4th September1998
 CEO: Sundar Pichai
 Founder: Larry Page and Sergey Brin
 Discussion on: Google
energy requirement and its management
(Google, 2019).

GOOGLE ENERGY REQUIREMENT AND ITS
MANAGEMENT.
 100% renewable energy
a.) maintain commitment with carbon neutrality.
b.) established data centers and goggle clouds
c.) develop applications.
d.) consumes energy.

GOOGLE ENERGY REQUIREMENT AND ITS
MANAGEMENT.
 Purchasing energy
a.) power purchase agreements.
b.) purchase renewable energy from projects.
c.) replace and reduce the renewable energy.
d.) largest corporate purchaser.

GOOGLE ENERGY REQUIREMENT AND ITS
MANAGEMENT.
 Move towards 24x7 carbon free energy:
a.) data centers.
b.) surplus of renewable energy in regions.
c.) carbon free power.
d.) carbon footprint
(Stevens, Xie & Peng, 2016).

GOOGLE ENERGY REQUIREMENT AND ITS
MANAGEMENT.
 Efficient data centers:
a.) reduce energy with help of internet.
b.) reduced 12% of the overhead.
c.) green grid PUE measurement standards.
d.) non computing or overhead energy.

REFERENCES
 Google. (2019). GOOGLE CLOUD SUSTAINABILITY. Retrieved
from: https://cloud.google.com/sustainability/
 Stevens, C. E., Xie, E., & Peng, M. W. (2016). Toward a
legitimacy‐based view of political risk: The case of Google
and Yahoo in China. Strategic Management Journal, 37(5),
945-963.