Government's Role in the Tourism Industry: A Case Study of TUI Group

This paper examines the significant role of government in shaping the tourism industry, focusing on the case of TUI Group. It explores how government policies, both national and international, influence the development and growth of tourism businesses. The paper analyzes the impact of government-sponsored bodies, international agencies, and local policies on the tourism sector, highlighting the influence of political changes on the industry. It also delves into the specific examples of China and the United Kingdom, showcasing how government initiatives have impacted the tourism industry in these countries. The paper concludes by emphasizing the crucial role of government in fostering a sustainable and thriving tourism sector.

TUI Group

Government’s role in tourism industry
• Government plays an important role in the tourism sector.
• Economic growth: On the one hand, the income from tax, levies,
duties and others from the tourism industry cater to the
economy of a country and on the other hand, the government
helps in the development of many tourist destinations through
various subsidies.
• Social growth: If various historical and cultural places are
developed for tourism purpose and the tourism business
develops, there is a social and community development in a
country .
• Cultural growth: With the development of tourism industry, the
culture of a country is enriched.

Role of Government sponsored bodies on
tourism industry
• Government sponsored bodies: There are
many government sponsored bodies that
influence a lot on the development of travel
and tourism

Role of International agencies on tourism
industry
• International agencies: Many international
agencies in the form of both government and
non-government bodies those take interest in
the tourism business

Influences of national local policies on
tourism
• The local and national economic policies of a
government influence the development of
tourism business largely.

Contd....
• From the year 1978, Chinese government has
taken steps for the promotion of the entire
infrastructure of the country keeping in mind
the development in the travel and tourism
sector

Contd...
• Many other policies initiated by the
government of the United Kingdom and China
that has effectuated positively in the
development of tourism business of TUI
Group.

Contd....
• . The China government has spent a lot of
money in the above-mentioned fields through
the collections of such taxes and levies.

Influence of political change in tourism
industry
• There are different political situational changes in different
countries that affect the growth of tourism industry largely
• When Tibet was occupied by China, journalists were not
permitted to enter into the country and people got
information about industrial turmoil from the source of
tourists.
• Similarly, in the year 1949, in China, there was a forceful
suppression from the students. The students protested by the
Chinese authority at Tiananmen Square in Beijing. Military
tanks influenced the suppression and they threatened the
civilian population impressing the Chinese government

Contd..
• we can take the example of United Kingdom.
Due to the impact of Brexit, it will be very
difficult for the travel and tourism companies in
the countries of the UK to employ people in the
travel and tourism industry from EU states.
• There may also be an impact on the travelling
areas travel is influenced by EU membership.
Based on the rigidity of the law, the areas may
be more attractive and easier to the travelers.

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