Tourism Business in the Great Barrier Reef

Running head: TOURISM BUSINESS IN THE GREAT BARRIER REEF
TOURISM BUSINESS IN THE GREAT BARRIER REEF
Name of student:
Name of university:
Author note:

1
TOURISM BUSINESS IN THE GREAT BARRIER REEF
Lead sentence
This paper is concerned with my business venture in scuba diving in the the
Great Barrier Reef region.
Introductory summary
Stretching across a span of 2, 300 km the Great Barrier Reef is listed under the
UNESCO World Heritage (Coghlan 2012). The cornucopia of rich diversity of conservation
and wildlife has catapulted it as one of the major marine tourist hotspots in the world (Great
Barrier Reef 2018). The WhitSunday islands are a cluster of continental islands in
Queensland, Australia. I intend to venture in the scuba diving business considering the
beautiful marine wildlife of the Great Barrier life and I would want the Sydney Morning
Herald to promote my entrepreurial initiative.
Main body
Scuba diving is quite popular among the Australians and the tourists. The coral reef is
booming with variegated hard corals, different species of fish, marine animals and birds. It
comprises of one third of the world’s soft corals, molluscs, crustaceans, starfishes, along with
endangered species of turtles (Bunce., Townsley and Pollnac 2014). All these will make
scuba diving a wholesome experience for the tourists. Scuba diving as an important tourism
has the potential to generate profit for the tourism industry in Australia, thus, contributing to
the economic development (Australia.com 2018). The local community can be trained to
become scuba divers and therefore, provide them with a sustainable employment
opportunity keeping in mind the high-rate of unemployment among them.
Australia has a stable political system and therefore, it is safe to run the scuba diving
business. The country has a transparent and fair legal framework. According to Coghlan