Guidance Notes For Business Plan

Added on - Dec 2020

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GUIDANCE NOTES FOR PLANS.
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1BACKGROUND OF BUSINESS ORGANISATION....................................................................1BACKGROUND OF BUSINESS ENVIRONMENT.....................................................................1DATA/ GRAPHS/ TABLES...........................................................................................................2REFERENCES................................................................................................................................5TIME PLAN....................................................................................................................................5CONCLUSION................................................................................................................................6BIBLOGRAPHY.............................................................................................................................7
INTRODUCTIONCoffeehouse industry ofCzech Republicis performing well. In the year 2018 Roast coffeesegment has generated revenue ofUS$294m. The country has largest coffee market andconsumption of coffee is increasing with the rapid speed. Present study is based on Starbuckswhich istheoperating inthesame industry.Currentlyit isoperating its businessin Prague anditisplanning to expand its business inCzech Republic. Current assignment will describebackground of the firm and its business environment inCzech Republic.Furthermore, study willpresent some graphs and charts in order to show its performance in the market.BACKGROUND OF BUSINESS ORGANISATIONStarbucks Corporation is the multinational firm andis known amonghaslargestcoffeehouse chains across the globe. Recently entity is operating its business in approx 28218 locationsglobally. The main motive of firm istooffer high quality servicestoconsumers accordingtotheir needs. Enterprise aimstosatisfy its guest by offering them high qualitycoffeeservices andproducts.It offers bean, espresso, caffeelatte etc.Mmany kinds of coffee products to customers(Tučková, 2017). There are many big organisations such as cafe Lounge, cafe Savoy, Friendscoffee house etc.thosewhich are operatingin the countrytremendouslyinCzech Republic.Starbucks has chance to grow well in this country and enhancing its profitability. Intheyear2017,enterprise has generated 2.885 billion revenuesand. Ithas employed 238000 employeesacrosstheworld those who are continuously working forthegrowth of business.BACKGROUND OF BUSINESS ENVIRONMENTExternal environment ofCzech Republicimpacts on overall operations of the company togreat extent. Political situation ofCzech Republicis stable and government always encourageexport and import activities. Economic condition of the nation is stable and GDP isalsogrowingat fast pace.growinginCzech Republic.Population has adequate income sources and theirspending power is good.Czech Republicis the nation where high number of working classpeopleexists.Peoplelike to have coffee but theypreferwantamazing and high quality productsand services (Lemus and et.al, 2015). Due to advancement of technology Starbuckswill be abletocanminimize its operational costwhich will helps the firm inand canreducingeerrors. Entityfollows all regulation and conduct operations in the Prague as per the industry standards.Czech1
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