Health Promotion Campaign Reflection Report: STD Awareness Campaign

This report reflects on a health promotion campaign focused on sexually transmitted diseases (STDs) conducted at a university campus. The student details the planning, implementation, and evaluation of the campaign, highlighting the importance of teamwork and overcoming initial challenges such as lack of experience and fund allocation. The campaign involved developing promotional materials, utilizing social media, and collaborating with NGOs to attract student participation. The student reflects on their personal feelings throughout the project, discussing the initial excitement, apprehension, and eventual confidence gained through teamwork and self-regulation. The report evaluates the strengths and weaknesses of the campaign, emphasizing the value of teamwork and the application of theoretical models. It provides valuable insights into the practical aspects of health promotion and the importance of adapting to challenges to achieve positive outcomes.

Running head: HEALTH PROMOTION CAMPAIGN
HEALTH PROMOTION CAMPAIGN
Name of the student:
Name of the university:
Author note:

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Introduction:
Health promotion model can be defined as the process by which individuals of the nation
are enables to increase their control over their healthcare activities and lifestyle management so
that they can lead better quality lives. The main purpose of the healthcare promotion is to
positively influence the health behaviour of the individuals as well as the communities and at the
same time guide them about the living and working conditions that would influence their health
(Eldredge et al. 2016). Reflective practice is one of the best ways of studying own experiences of
the individuals in the healthcare so that they can improve the ways by which they work. It is
indeed seen to be very helpful as well as useful for the healthcare professionals who want to
carry on their learning throughout their lives to develop their skills and knowledge. Moreover,
healthcare professionals need to undertake the act of reflection as this is the great way for
increasing the confidence and thereby become more proactive as well as qualified professional
(Thomas and Morris 2016). Therefore, in this assignment, I will also reflect upon the healthcare
campaign that I have been a part of in my university campus. I had gone through a number of
experiences while developing, planning and implementing the health promotion program so that
I can reflect upon both the positive and negative parts and in turn emerge out as better skilled and
knowledgeable in the future. This would help me in developing better-structured healthcare
promotional programs in the future based on appropriate model and theories.
Description:
With the guidance of my mentor as well as with the help of my classmates, we were able
to develop a health promotion campaign based on the health issue caused by sexually transmitted
disease. The campaign was held on two important dates. One was on 1st February 2018 and the

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other was on 28th Februry 2018. We all worked in the form of team where different members
were given different responsibilities to complete the work so that cumulative output can be
achieved and the healthcare campaigns become successful. From the response we received on
both the days of the campaigns were overwhelming. We really felt that our campaigns in deed
helped in contributing in development of good health in the society. At first, we were
apprehensive about the health issue on which we would present the health promotion campaigns.
This was mainly because we wanted to choose one healthcare issue that is quite common in the
university students and would help them to be careful about their health and lead better quality
lives. We were mainly aiming for developing the campaign within the university as our budget
was low and we really had short time to collect the funds. After lot of brainstorming, we came up
with the healthcare issue of sexually transmitted with the disorder. Each and every of the
member of the team tried their best and came up with different suggestions. We finalised with
the topic of sexually transmitted disorder. This topic has very little number of health promotion
campaigns and students of the university are less likely to discuss such issues in open as other
chronic or acute healthcare conditions are discussed. The professor was indeed quite surprised
about the uniqueness of the topic that we have selected and permitted us to proceed with the
topic. In the preliminary days of the planning stage of the health promotion program, we went
through many rough patches and the days were not smooth for us. Although, we were trying our
best to come together and plan for the program, we were failing on a number of aspects. We
were not able to fix up the roles and responsibilities of the members in the health promotion
campaign mainly because many of the embers were not completing with the duties assigned with
them. Moreover, none of the members was clear about the exact riles and responsibilities as lot
of the members were inputting their own suggestions. There was hardly anyone, who would take

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the suggestion of others. Although, it did not turn out to be conflict in the preliminary stages but
people were demotivated as they would not understand what objectives to follow and what they
need to do in order to develop the plan successfully. When some of the members were actively
participating, some were just withdrawn from the project and were only present physically
without any contribution of the discussion. This made others unhappy. As the different people
had different views, different personalities and different modes of thinking, decisions were not
coming easily and I grew quite concerned. Several arguments, non-cooperation as well as
lateness resulted from the discussion session. However, one fine morning, I made them
understand that teamwork is extremely necessary in such situation as procrastination in this form
would only result in failure of the project, poor quality marks and destruction of the reputation to
the mentor. I requested them to overcome their internal concerns of ego, complexes and difficult
feeling and work as team. This had positive impacts on the fellow classmates and theory decided
to take part as collective leaders once that become motivated again, we set up goals based on the
decisions of everyone following which different initiatives were taken. At first gaols were
prepared with the help of SMART approach. We followed up on the correspondences and mailed
the stakeholders. For effective communication, we decided to use the social media platform as
that is the best way for rapid communication with a large number of members at the same time.
One of the members suggested that in order to attract more individuals and to provide it an
interesting outlook, they can arrange or banners, t-shirts, tablecloth and others. Gradually, we
also contacted some NGOs who got ready to provide us with freebies that would attract
participants. At the time of teamwork, we helped and supported each other as there was and
weather bur=t we were highly determined. There were three members in the stand and other
members were talking to people and influencing them to participate in the discussion session of

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the program. We altered and exchanged our position at the stand so that all members of the team
equally share pressures. The collaborative effects of all the members of the team helped in
preparing the leaflets, posters, pamphlets that were distributed and these were highly liked by the
individuals who came to the campaign. Therefore, the entire project was a huge success as we
had successfully managed more number of students in the health promotion campaign than we
had expected. Our mentor was extremely happy about the project and was impressed about the
ways by which we conducted it.
Feeling:
In this stage I would mainly be describing the feeling that I was feeling during the entire time I
was working on the project. When the professor gave the assignment to us, I was quite excited
about the entire concept. I was happy to know that I got an opportunity to develop a health
promotion at this early stage of my career. I was excited that I would be able to learn many new
things and would be able to experience the feelings required to implement and entire health
promotion program attracting participants in reality. However, from the very beginning i was
apprehensive that whether I would be able to conduct such a big responsibility of health
promotion programs successfully. I was quite nervous about the different steps like fund
allocation, contacting stakeholders and many others. They are works of diverse fields and I could
not understand whether I was capable of doing them or not. However, the feeling of working
with a team of members who are of my own classmates energised me and made me excited to
look forward. The thought of working in a team made me feel confident as I felt that my
members would be guiding me in the activities that I am not good at. I also decided to be humble
in my approach in cases, so that others can approach me without any discomfort. Moreover,
during the conductance of the project, I was quiet relaxed, as I was both physically as well as

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mentally prepared about the ways by which we would be completing each of the initiatives of the
project we have decided. I was also relaxed of the fact because my team members were
supportive and there was no ego clashes and complex issues amongst us. We were transparent in
approach among the team members and this made me feel confident. Moreover, we were
correctly attracting the individuals and they were giving good feedback about the campaigns.
This made me feel proud as well as happy that with effort and zeal to win every situation, we
were able to overcome the challenges of bad weather and emerged out victorious with positive
results.
Evaluation:
In this step, we need to discuss the various bad and good parts about the assignment. The
bad part of the entire project was that we had no previous experiences and therefore we were not
being able to plan the project effectively. We were not able to develop the objectives and
understand the different requirements that the health promotion projects require. We had gone
through several models of health promotion like the Health Belief model, Relapse prevention
model, transtheoretical model, ecological models and many others. However, while developing
the health promotion campaign, we were not able to apply the theory effectively to the promotion
program. The application of theory into practice was becoming very difficult to us and we grew
fearful of the result.However, we were able to effectively carry out the program but we
understood that we have not followed any models properly. Another bad thing about the project
implementation was that we had no idea about how to collect funds from different sources.
Allocation of resources were becoming very difficult for us as we did not have enough funds and
would not provide enough time for resource allocation (Coyle et al. 2016). This is mainly
because a large amount of time was spent on the planning part of the project that left with very

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little time for resource location. We had to complete the health promotion program with very
small budget and therefore requested several organisations to support us free with their freebies.
We were lucky that they accepted out proposals without which we would not have been able to
attract individuals to our campaigns successfully. However, one good part of the entire project
was that it taught us the importance of teamwork. Previously, there was not any assignment
where we had to apply teamwork. Therefore, in the initial stages we could not understand how to
initiate the programs as all were concerned about their own suggestions and got demotivated
when their suggestions were not accepted (Ahn 2015). We did not have any leaders and constant
non-cooperation from the team members made me tensed. Therefore, I took upon myself, the
responsibility of changing the environment of the team and tried my best to motivate the team to
align with the goal of the assignment. The good part was that although I did not actively become
a leader but I helped my team to understand and thereby develop the teamwork values and
attributes that help in success of the health promotion campaign (Symonds et al. 2015). Another
good part was that it taught me the ways about how to control emotions and undertake self-
regulation activity and thereby be stable in any strenuous situation. I learnt that in order to
actively participate in any teamwork, I need to provide respect of everyone’s suggestion and
should not always impose my feelings and suggestions on others. Being self aware and having
self regulation as one of my trait is extremely important for being a perfect team member.
Analysis:
The health promotion project helped me in understanding the importance of the concept
of social analysis. Social analysis can be defined as the approach of systematically examining an
issue m, problem as well as trend that mainly accompanies an aim of prompting changes in the
situation being analysed (Veale et al. 2015). Out team had conducted study prior to the

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establishment of the health promotion program. With the help of our mentor, we had been
successfully able to conduct a survey and thereby take up the responses of about 250 students.
Results from the survey had helped us to become sure that the topic of heath promotion that we
have decided really requires campaigning or not. This survey indeed helped us to understand the
urgency of the health promotion campaign on the topic of sexually transmitted disorders
(Mustanski et al. 2015). About 60% of the participants stated that they did not know where to
access for services of the disorder, 30% of them know where they could get service sand 10%
did not know that whether there was any such services helping them with sexually transmitted
disorder or education about them. From this situation, it helped me to understand that conducting
researches about the needs and equipments of the target audience is important in order to
understand that the project would be successful or not (Lypton et al. 2014). Therefore, from the
analysis of the entire experience of the project, I learnt about the importance of knowing the
healthcare needs and requirements of individuals and then conducting the project accordingly. I
understood that most important issue is that the students are unaware of the services that they
could access for in order to develop knowledge or access them in times of needs (Baum et al.
2014). Therefore, we tried to educate them about the ways they can prevent themselves from
being exposed to any such disorders through the distribution of leaflets, pamphlets as well as
posters. The use of easy languages and more pictures and images had helped them to find the
resources interesting to gather knowledge. They praised the procedures and stated that it was
much easier for them to understand causes, risk factors and ways of prevention as they were
without any technical jargons (McCance et al. 2015). Moreover, the freebies were found to be
attractive to the university students and such selection of freebies not only helped the students to
be aware of the organisations working on the topic but also helps them to understand that they

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can get access to help of such organisations when they are in distress. Effective teamwork values
were also developed by the team members while working together that not only helped them to
understand the importance of trust and relationship development among the members but also
helped them to understand the importance to overcoming self-importance, ego and complexity
and emerge out victorious in the future prospects.
Conclusion:
If such situation arises again, I would request my team to equally divide the period of
each of the aspects of the health promotion program equally for planning, brainstorming, and
allocation of funds, research, implementation, evaluation and others. This would avoid any
chances of occurrence of barriers. Moreover, I would first assure that the team members are
comfortable or not with each other (Naidoo et al. 2016). These would help in reduction of
confusion, teamwork, effective communication and many others. Moreover, I admire the ways
by which we have been able to overcome the challenge of bad weather and helped each other to
share the work burden so that everyone participates equally and enjoys the responsibility on them
without feeling drained of energy and stressed out.
Action plan:
From the entire analysis above, I developed an idea that I do not have proper skills to
plan out health promotionmodels by following aspects of theories that i have studies in class.
Therefore, I would try my best to practice myself so that I develop better knowledge and skills
by which I can develop health promotion programs which are more planned, well funded and
properly researches so that the promotional; programs does not get disrupted in any way. I would
also try to develop leadership skills by which I can guide a team where the members would share

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high-level compatibility and bond with each other’s (Abara et al. 2015). Moreover, I would try to
develop my resource allocation skill with effective verbal and written communication to receive
funds for health promotion so that such issues do not appear on the further.

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community partnership to address HIV/AIDS in the Southern United States: Implementation,
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Ahn, S.J., 2015. Incorporating immersive virtual environments in health promotion campaigns:
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Baum, F. and Fisher, M., 2014. Why behavioural health promotion endures despite its failure to
reduce health inequities. Sociology of health & illness, 36(2), pp.213-225.
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Disease in Adults and Children. Elsevier Health Sciences.
Mustanski, B., Greene, G.J., Ryan, D. and Whitton, S.W., 2015. Feasibility, acceptability, and
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