Research Business Plan for Low Carb, Sugar Free Cake Design

This presentation is a research business plan for a start-up that aims to provide healthy cake designs with low carb and no sugar. It discusses the hypothesis, aim, objectives, product and services, data gathered, market analysis, and competition.

A Research Business plan to Make cake design with low
carb, Sugar Free

Executive Summary
 A new start business establish in marketplace with the help of concept regarding
healthy cake, which offering different ways with sugar free to other serviceable
area. It is an idea of starting business out of providing the healthy cake with no
sugar, much research and thought. It involves expending a lot of time discussion
with the client to identify their specific need and requirement.

Hypothesis of the research
 Many people enjoy eating deserts in comfortable and relaxes especially
traditional occasion. However, it is great opportunity for start up to use new idea
of healthy cake with less carl and no sugar which satisfy the need of consumer.
In this way, it easily evaluating the preferences among different ways to offer.

Aim and Objective
Aim: To investigate about the demand of Healthy cakes with low carb and sugar free in global
marketplace.
Objectives:
 It identify the people will satisfy with launch healthy cake with added less carb and no sugar, offered to
customers.
 To determine if healthy cake line will be accepted by customer in marketplace.
 To improve the different marketing channel that help for increasing demand of products and services in
global marketplace.

Product and services
 The healthy cake designs which one create on-demand with no sugar because many
peoples are demanding a healthy food item. In this way, it is the better a new idea for
business establishment. This concept involves in the new business development in
marketplace. It combines with the personal life style of people which always inspired to
celebrate delicious piece of cake by using fresh ingredient without use of any sugar
preservatives.

Data Gathered
 The primary data gathered and observed directly to the experience of customer.
 It usually obtained through case studies, experiments randomized, trails.
 The information can be properly analyze by other experts. Who might decide
after test the new idea of healthy cake in marketplace.

Market Analysis for new business
 Market Segmentation: through research, it has identified the overall market
which consists of people who have higher discretionary that indulge in exclusive
creativity to spend on customer exclusive cake that not only contain taste but
also healthy in terms of sugar free and low calories. As per geographically
analysis, it is considered as a great business to provide better services in different
areas or locations.

Cont.
 Market trend: In global world, cake business has greatly expanding in major cities
where customer but cake on special occasion to celebrate. They are attracted many
peoples those who always want healthy cake without sugar. In this way, it is
attempting to lead in global market.
 Competition: the chain of bakeries that produce bulk of cake and also have major
player for decades. It also increased the competition level because other competitors
provide other options for customer.

REFERENCES
 Rockas, R., 2019. Strategies for Success in Small Business Bakeries: A Business
Plan.
 CAMPUS, P., 2019. A STUDY ON THE ESTABLISHMENT OF BAKERY
BOX (Doctoral dissertation, BIRLA INSTITUTE OF TECHNOLOGY).

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